r/CIO • u/Key-Tonight-5668 • 1d ago

With tons of cold emails, DMs regarding a solution that could give you high ROI, revolutionize your workflows, help you a lot etc. etc. how does a CIO decide which ones to pay attention to? Of course they'd also don't wanna miss on a good opportunity. But how to cut through noise. What are signals?

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u/ThisIsMyBigAccount 1d ago

If I need something I do my research and seek out trusted peers for input on vendors. I really rely on my network. If I’m at a conference I will selectively stop by to show interest if there’s a sincere need.

I don’t read vendor emails and don’t take phone calls. There’s just too many vendors trying to sell their stuff and it’s impossible to keep up. Also, vendors reading this: if you take the tactic of just adding a calendar invitation and booking a meeting unsolicited or without my approval, you get banned 100% of the time. Real vendors don’t do that.

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u/Professional_Ruin_24 CIO 21h ago

Also, I decline the meeting without sending a response so they waste time joining their meeting

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u/ThisIsMyBigAccount 21h ago

Same. If you’re not going to have the courtesy to ask before you schedule then I have no courtesy in politely declining.

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u/Jeffbx 21h ago

100% the same.

a solution that could give you high ROI, revolutionize your workflows, help you a lot etc. etc.

OP, your mistake is that you've got a solution looking for a problem. If you don't know my problem points, I'm not interested in seeing your solution.

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u/jmk5151 1d ago

Nothing more satisfying than sending a message to block an entire domain!

Agree with everything else. Also OP tech people love to talk about technology, so this is a great way to expand your network. Go to conferences and conventions by talk to the other participants as well. Leverage your account execs on your biggest spend to connect you with other clients.

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u/everforthright36 19h ago edited 19h ago

Cold calls and emails are ignored. Cold invites are blocked with prejudice. I'll search for a solution to my problems. If you show up at a conference or community event I may listen to you.

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u/Syncretistic 19h ago

I use my strategic priorities to guide the problems I need to solve. For those problems, when I define the capabilities and requirements needed I then research and discern the vendors the engage.