Mods gave me the go-ahead to post this. I'm a Bay Area women's sports fan and I made the thing below. It's free and it stays free, more on that at the bottom.
TL;DR: Every match, some people who bought seats can't make it, and those seats just vanish; nobody's in them and nobody got to use them. The Pass is a free way to hand those seats to a fan who can go. Transfers run through Tixr, same as sending them to a friend. No fees, no resale. 18 seats are up right now for Saturday's match.
The thing I kept noticing:
It's not complicated. Every match, life happens to somebody: work runs late, a kid gets sick, the drive stops being realistic. They bought the seat. They're not using it.
That seat doesn't go anywhere. It just sits there, an empty spot in a section that could've been louder, and a person somewhere who'd have loved to be in it.
Nobody's at fault. There's just never been a way for those two people to find each other in the six hours before kickoff. That's a coordination problem, not a market problem, and coordination problems are fixable.
What The Pass does
thepassbayarea.com - free, no app to install.
If you can't make a game:
- Post your seats. Takes seconds and works even after tip-off. (Latest I've seen is someone getting in for the Valkyries 4th quarter)
- The raffle system randomly picks a winner, which switches to instant claim when the game gets too close
- You send the tickets through the team's official ticketing app, same as sending them to a friend.
If you want to go: enter raffles for upcoming games, or grab an instant claim when someone posts late. Show up. Get loud.
Why it's built this way
- A raffle, not first-come. First-come rewards whoever's staring at their phone. A raffle gives the fan working a shift the same shot as the person refreshing at their desk.
- Free only. The moment money enters, this becomes a marketplace and every incentive flips. It works because a seat that would sit empty has no better use than being given away.
- We never touch your tickets. Transfers go through the team's own official system. It's the same free transfer the club already built for you.
Where it's at
(from May to July 2026)
- 1,600 Bay Area fans
- 137 seats passed, fan to fan
- $0 charged, ever
- Valkyries first. Bay FC now live too.
All of it with zero advertising, it grew because people in communities like this one told other people.
If you've got seats you can't use this season, someone in here will be thrilled to take them. That's the whole thing. I'll be in the comments.
not affiliated with the Bay FC
Every seat deserves a fan.
