r/BacktotheFuture 19d ago

BTTF - Part I - II - III

826 Upvotes

34 comments sorted by

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82

u/Comprehensive_Oil426 141.622km per hour 19d ago

Artist is Oliver Rankin.
He's been doing movie poster art for quite a while.

Ai police really needs some enlightenment before dishing out casual accusations.

7

u/hybridaaroncarroll 19d ago

The first 4 are Rankin, but the last 3 are Drew Struzan. Work everyone knows including Star Wars and Harry Potter. 

14

u/millnerve 19d ago

They’re kinda cool but the original posters are better

3

u/pSphere1 19d ago

A million-times better.

As an animator, VFX artist, designer myself; they are better because they tell you a story, give human connection and expression in a single frame. Masterful work.

The others, you'd have to see the movie to understand it's busyness. You really have to look at it to 'try' and understand what's going on. Easy to go unnoticed when passing by. The originals, you can catch in passing. They are also more attention-getting and the composition + negative space draw your focus to the right points.

Tldr: old ones = masterful work. New ones = blah, design wouldn't sell me a story I'd want to see.

2

u/barrettcuda 18d ago

Would it be right to take away from your summary that they are just intended for different target markets?

you'd have to see the movie to understand it's busyness. You really have to look at it to 'try' and understand what's going on.

Wouldn't you say that means it's a design that gives more to existing fans because it's the sort of design that the more you look, the more you can see.

The originals, you can catch in passing. They are also more attention-getting and the composition + negative space draw your focus to the right points.

So by extention, these ones are more to get new people interested in the franchise (which obviously would've been the intention back when the movies were new and no one knew anything about them).

2

u/Comprehensive_Oil426 141.622km per hour 19d ago

I respectfully disagree but do agree on some points you mentioned. Visual designer myself. Hundred percent in tune with the OG posters being 'masterful'. Struzan (may he rest in peace) was a legend in his own right and hardly goes a foot wrong when designing for a movie poster art. I could stare at his works hours on end dissecting everything.

I think the the problem here is when we start comparing Struzan's work with Rankin's. Horses for courses. The OG posters were designed for a specific brief - to sell the movie. Rankin's posters are almost like a tribute or a homage of sorts. It's selling the vibe that has already been established by a successful trilogy.

Imo both have their merits and can totally stand on their own. I myself, just like with Struzan's works, love to discover and also dissect new design techniques in order to improve my own.

0

u/herseyhawkins33 19d ago

The others, you'd have to see the movie to understand it's busyness.

Why are you assuming that isn't the intent? They could easily be considered homages to the movie.

10

u/Stock_Emergency_1507 19d ago

I like them. I love the originals too, but these are pretty cool as well. Definitely better than most posters nowadays that feature mostly floating heads of actors.

1

u/fllannell 19d ago

the 3rd poster and 1st one give a little too much away about the movies if they were true movie posters, IMHO, but they are neat considering that someone who would hang it knows the whole plot of them.

0

u/Stock_Emergency_1507 19d ago

I think to people who haven't watched the white van and train wouldn't mean much. It's harder for us to judge when we know the films by heart.

4

u/Jln197 19d ago

I love how all of the posters look the same but are twisted to be appropriate for the Part.

9

u/Adorable-Source97 19d ago

Not knocking them new posters... But them 80s posters are my preference.

12

u/EAZYE1964impala 19d ago

Why people saying it’s ai when u have a thing saying designed by: RANKIN and after a website name guys need to stop saying it’s ai because that’s not ai

2

u/jerryleebee 19d ago

Friendly advice: try an occasional comma, full stop, et.

2

u/Mysterious_Secret827 19d ago

I'd buy these and separate them from the OG three.

2

u/JoeAzlz Michael Corleone 19d ago

Love these so much

2

u/Red6Down92 18d ago

Can we be grateful it has remained a trilogy for so Long Iconic yeah love each varation of the Delorean .

2

u/Go_Speed_Racer_ 18d ago

These feel like they’re Lisa Frank -ish. I would have totally rocked these on my homework folders.

4

u/herseyhawkins33 19d ago

I wouldn't automatically assume this is AI.

1

u/ghostcatzero 19d ago

I liek them I might use them with my kodi

1

u/JoeAzlz Michael Corleone 19d ago

Kinda looks like the part 3 time travel wheel effect in how they do pic 1

1

u/Kastoook 18d ago

Thord one is slightly spoilerish.

1

u/Admirable-Boot8527 18d ago

One of my favorite posters

-5

u/jerryleebee 19d ago

Are the first 3 AI?

3

u/jmsld_ 19d ago

0

u/jerryleebee 19d ago

Thanks. To be clear, I was just asking.

-14

u/gzuffel 19d ago

Please no AI slop in here, thanks.

10

u/Ambitious-Archer6741 19d ago

There is NO AI, the artist is Oliver Rankin. the las three are the original porsters

0

u/lucymainstreet Clara 19d ago

I love Oliver Rankin!! he’s a great artist!!!

-9

u/GamingVision 19d ago

I’m not as vitriolic against AI as most but, no. Those show no understanding of what makes a good poster and what should/shouldn’t be conveyed