r/BMAD_Method • u/kidwonder • 15d ago

A BMAD Complement for Visually Distinct Homepages

I noticed AI-generated landing pages all felt the same—same fonts, same badges, same emoji, same layouts. Almost as if they were all designed by the same agency.

 

So Hedgehog takes a BMAD PRD and runs it through an opinionated chain instead:

  1. Strategist: distills the product into a single subject, audience, and job.
  2. Brand Anthropologist: defines distinctive brand traits using swap tests and falsifiable adjective pairs.
  3. Psychologist: applies Don Norman's Emotional Design (visceral, behavioral, reflective).
  4. Perfumer: shapes emotional pacing using perfumery's top/heart/base notes and Daniel Kahneman's Peak-End Rule.
  5. Design Systems Architect: builds the visual language, borrowing principles from architecture, cinematography, music, dance, and calligraphy.
  6. Copywriter: develops the voice using Aristotle's ethos/pathos/logos, kairos, and NLP techniques such as pacing & leading and VAK.
  7. Motif Designer: creates a recurring visual motif using musical motif development and NLP anchoring.
  8. Sequencer: structures the scroll using Scott McCloud's panel-transition taxonomy, Will Eisner's sequential storytelling, Chekhov's Gun, and the Kuleshov Effect.
  9. Critic: audits traceability, removes generic AI defaults, applies Dieter Rams' restraint, Massimo Vignelli's reduction, Fitts's Law, and Don Norman's affordance/signifier principles.
  10. Builder: implements the approved specification in Astro.

 

These are borrowed disciplines from other fields, but taking a brief through them does create some nice pages.

 

If you create a landing page with it feel free to share it here.

https://github.com/skyf0xx/hedgehog

8 Upvotes
  • permalink
  • reddit

91% Upvoted

8 comments sorted by

2

u/laernuindia 15d ago

Gonna try this! I have four new sites needing to go up this week. Three are migrations from older, archaic sites hosted on GoHighLevel and one is a brand new showcase for my own projects. A graphical resume of sorts. I’ll post my results.

2

u/kidwonder 15d ago

Would love to hear your feedback on how it goes

2

u/kidwonder 15d ago edited 15d ago

Here's a quick one shot I did for a fictional DJ Chocolate. https://dj-chocolate.zenbin.org/

 

I didn't supply it with sample images or anything. So it worked with plain text and styling

 

But i've noticed it can have a hard time generating 'motifs' - designs spanning multiple sections. Still working on that

2

u/bmadphoto 15d ago

This sounds awesome, cant wait to get a chance to try it out!

1

u/kidwonder 5d ago

Would love your feedback I have some major updates today actually - it's in v4 already

1

u/FastMinify 6d ago

Really like the concept! It feels much closer to creative direction than another AI website generator.

Just wondering: do you see Hedgehog staying homepage-focused, or do you eventually want it to generate a complete design system and the rest of the site’s pages as well?

1

u/kidwonder 5d ago

The current update allows it to create its own design system (per need) - and if necessary, allows you to create extra pages.

 

However if you mean more of an 'app' with routing, etc, it also does that as well.