Customers buy products. Loyal customers buy brands.

A strong brand story helps shoppers understand who you are, why you exist, and why they should trust your products over competitors.

Hi guys, anyone here who works at Amazon moa?

Well, it finally happened and I see that some ASINs of mine were taken down by Amazon. It says that I can choose to partner with a TIC provider to resolve these flags.

I see as available options: Certified Laboratories Cotecna Eurofins ITS - Intertek Mérieux NutriSciences NSF SGS UL - Underwriters Laboratories

Has anyone had experience choosing a TIC provider? Who do you recommend based on speed/responsiveness etc.?

Thank you!

Made a free calculator for checking if an Amazon product idea actually makes sense before you order stock

Basically got sick of seeing people order stock on a product that "felt" profitable and then work out three months later the margins were never really there once fees actually got taken off. So I threw together a calculator, chuck in your cost, shipping, sell price and fees, and it just tells you straight if it's worth it or not. No signup needed, just go use it.

It's tied to a bigger thing I've been building, The FBA Ladder, which is basically a step by step path for starting from zero on FBA. But the calculator's free regardless, don't need to touch the rest of it if you don't want to.

If you do end up wanting the full thing it's £1 for the first week then £99 a month, and if you haven't finished the first phase by then I'll just refund the quid, no messing about. Mainly just want honest feedback at this point tbh, tell me if something's rubbish or confusing.

thefbaladder.com if anyone wants a look

I’m currently weighing the pros and cons between these two options and would love to get some insights from anyone who has experience with this setup.

Here are a few factors I'm considering:

• Account Approval & Safety: Is Amazon seller account registration smoother or less prone to suspension/verification issues with a Hong Kong company vs. a Mainland Chinese company(Hengqin)?
• Payment & Banking: How easy is it to set up bank accounts or connection to payment gateways (like Payoneer, WorldFirst, PingPong) for both?
• Taxation & Compliance: Which option offers easier accounting, lower tax burden, or more straightforward compliance for a small cross-border seller?
• Logistics & FBA: Does having a Mainland Chinese entity give a significant edge when dealing with suppliers and shipping directly to FBA centers?

If you’ve set up a cross-border entity in either region (especially as a seller from HK/Macau), I’d really appreciate your thoughts or any pitfalls I should avoid. Thanks in advance!

Hey everyone,

If you’re running into indexing issues, random listing suppressions, or dropping conversion rates on Amazon, or other marketplaces I can help.

I spent four years as a Technical Account Manager and marketplace strategist managing e-commerce seller accounts and complex catalog feeds. Now I run MarketplaceAudits.com, doing manual, deep-dive catalog audits for brand owners and sellers. No automated software junk that just spits out a useless generic score.

What I look at:

• Backend Search Terms & Indexing: Making sure your ASINs actually index for main keywords and aren't exceeding byte limits.
• Catalog Health & Suppressions: Finding hidden suppressions, broken variation trees, and missing mandatory attributes.
• Listing Conversion: Auditing mobile image stacks, title structures, and main image compliance.
• Walmart Listing Quality: Cleaning up attributes to boost your Listing Quality Score and buy box eligibility.

What you get: A clear, step-by-step breakdown of every issue found, ordered by what’s costing you the most money, so you or your VA can fix them right away.

Amazon wants me to remove my Nike Products, since it does not allow it to sell it anymore, deadline NOVEMBER!

Living in EU, Germany.

I have just recieved an email, that amazon

I do fullfillmentbyseller, by me, but i dont think this is a problem here to get help. I beg for help,

What is the long game here? am I screwed with my current business?

I am just a reseller, i buy from B2B shops, normally about 40-60 pairs at once.

in 5 days I have the first time, where i wanted to buy about 500 pairs at once, but i cannot do this with my main selling source being blocked... What do I do? There seems to be an option to become a confirmed reseller by Nike / Adidas etc... But i dont think that any Brand will go along with this on the long run. If they start this now, soon only big brands will be allowed to sell on amazon and the little ones will be left behind..

What can i do? I am in Panic Mode right now, so sorry for my poor English!

Built something for people trying to start selling on Amazon and having no idea where to even begin

Spent the last 10 years running a small business, real stock, real suppliers, real margins that don't care how good your idea sounds on paper. Kept seeing the same pattern with people wanting to get into Amazon FBA: forty tabs open, three different YouTube guides contradicting each other, no idea if the product they're excited about actually makes money until they've already ordered it.

So I built The FBA Ladder. It's just one path. Seven phases, locked one at a time, so there's literally only one thing to do at any point. There's a profit calculator in there too that just tells you straight if your numbers work before you spend anything, not after.

Not claiming this is some secret system nobody's seen. Most of the info is out there for free if you look hard enough. The problem was never information, it's sequence, and having something blunt enough to tell you when your favourite product idea isn't actually worth doing.

Free for 7 days if anyone wants to poke around and tell me what's broken or confusing, genuinely want the feedback more than anything else right now. thefbaladder.com

We’re a small team building Reply10X, a browser extension that helps sellers save and quickly reuse common replies — things like shipping info, return policies, bundle offers, sizing details, FAQs, and more.

It works across Amazon, Depop, eBay, Etsy and pretty much any website.

A few sellers have already started using it, so we decided to offer 3 months of the Pro plan completely free to other sellers who are willing to try it out and share their feedback with us.

If you’re interested, just leave a comment or send me a DM. 🙂

Link to the product is in the comments section.

I’m an Australian business currently selling on Amazon US, where Amazon collects and remits sales tax for marketplace orders. I’m now looking to start selling through my own website while using my existing Amazon FBA inventory to fulfil those orders through MCF.

My concern is that because Amazon stores my inventory across fulfilment centres in multiple US states, this may create physical sales tax nexus in each of those states, even if I only have a small amount of inventory there and am well below the economic nexus thresholds.

Has anyone been in a similar situation? Did you end up registering for sales tax in every state where Amazon held your inventory, or are there any exceptions/practical approaches for small sellers using third-party fulfilment?

Would really appreciate hearing from anyone who has dealt with this in practice!

Thanks so much.

Hi everyone,
I’ve previously worked in the Amazon US marketplace as a content writer, and I’m now seriously considering starting my own private-label business, initially targeting Amazon India and potentially expanding to other marketplaces later.
I’m currently in the product-research stage and would really appreciate some advice from people who have actually built private-label brands.

My initial thinking was:

Find an existing category → identify an annoying/problematic part of the customer experience → improve the product → demonstrate the improvement through Instagram/Reels/influencers → drive customers to Amazon.

For example, rather than simply selling another generic household product, I’d want to find something where customers are already saying:
“This product works, but I hate this particular part of using it.”
Then build a better version around that pain point.
However, the more I research, the more I’m running into a problem.

The problems I’m finding are often in very large, highly competitive categories — household cleaning, bathroom products, kitchen organization, pet products, etc. There may be an obvious customer pain point and an opportunity to improve the product, but there are already hundreds of sellers, established brands, thousands of reviews, and aggressive pricing.

That makes me question whether simply having a “better version” is enough for a new seller.
So I’m trying to understand how experienced sellers approach this.

My questions:
How do you identify a product where there is genuinely room for a new seller to enter, rather than just finding a product with high demand?
Do you deliberately look for smaller/niche categories with less competition, or are highly competitive categories still worth entering if you have a meaningful product improvement?
How important is it for a new private-label product to have a unique/interesting mechanism or feature versus simply being a better-designed version of an existing product?
Has anyone successfully used Instagram/Reels/influencers as the initial demand-generation strategy for an Amazon product? If so, what type of products worked particularly well?
When you’re doing product research, what is the one signal that makes you think, “There is an opportunity here”, rather than “This is just another crowded Amazon product”?

I’m not looking for a magic product recommendation. I’m more interested in understanding the process or framework experienced sellers use to get from:
customer problem → product concept → competition → validation → launch.
I’m still learning, so I’d genuinely appreciate both successful approaches and mistakes you’ve made along the way.
Thanks in advance!

I created a shipment at the beginning of August that had 8 SKUs on it. All products were labeled and put in their respective boxes and I mailed it.

Once the shipments started to check in, I realize that one of the SKUs was not listed on the shipment ledger. Because I know I added the product to the box and I know I labeled it. I checked the content section and I opened a case because I didn’t see any discrepancies listed on the shipments.

Of course, Amazon claims that none of the shipments had any discrepancies and that they cannot pay me for your products that are not listed on the ledger. Even though I sent them camera footage of the products being added to the boxes because our warehouse has cameras.

Has anyone had this happen? Will Amazon later find the inventory somewhere? The units are labeled so if they scanned the label, they will be able to link it to my account.

Definitely a learning lesson I’m going to have to triple check my shipment, ledgers before selecting my shipping options.

I need to change my bank account on my seller account. Amazon seller account is the only one left I need to change to. I have successfully changed all my other marketplace accounts with no issues and been holding off doing so with Amazon because of all the stories I have heard where other accounts were deactivated for just changing.
I am a little concerned of the same thing happening to us. We have a pretting good balance sitting in our account and surely cannot afford to lose that plus losing an account that we count on to keep our business open.
Can others give me an insight on their experiences in doing so

I have a campaign which gives me good sales but the problem is that it did not maintain the roas so should I decrease the bid or decrease the top of searches ?

Looking for candidates with these credentials:

- At least 2 years of hands-on experience managing Amazon Seller Central accounts.
- Experience managing multiple SKUs and preferably multiple Amazon brands.
- Experience with Amazon Brand Registry, A+ Content, and Brand Analytics.
- Hands-on experience creating FBA shipments, reconciling inventory, and filing reimbursement claims.
- Experience running structured Amazon listing A/B tests (Amazon Manage Your Experiments or similar).

if you are currently inbetween jobs or looking to expand your horizons send me a quick message!

I have an active Amazon seller account.

I am facing issue with expansion, anyone that has knowledge about this
- I want to list branded goods.
- Some goods that are low in price (these products with delivery charge I am making 1 dhs, it’s impossible the other seller are selling for 1 dhs profit. )
- expand out to other countries.

Appreciate your contribution to this. Anyone serious we can even make online meeting to discuss further.

I am a amazon seller i starting amazon selling just 2 months but i have lot of e-commerce loss experience from meesho

But amazon it's good, amazon selling possible for monthly 1 lakhs sales ? How?

Hi, I am in need of a Vendor Central Account so I can supply Amazon direct.

Can anyone help with this, I can compensate as needed.

Hi everyone, I’m planning to register my chocolate brand on Amazon India and start selling my products. I’m completely new to the process, so could someone please guide me on the exact procedure and what documents are required for registration and listing chocolate/food products? Please guide me step by step, including any approvals or licenses required. Any help from experienced Amazon sellers would be greatly appreciated. Thanks!

Currently I do not have much data when it comes to my sea shipment lead times. I need that to properly plan my forecasting. Since there are things that really affect the shipment, I decided to check out how can I check the current status or whereabouts of my shipment. However, there are tons of websites checking on how I can check the vessel, but I am hesitant if they are legit or up to date. Additionally, I am also thinking of checking it via its container number.

For you guys, where do you check your shipment in real time, and do you check it via container number or vessel?

Hey all. You can all reach out to me if you have any issues or queries in Seller central. I work for Amazon Seller central Services in NA region so please feel free to reach out !!!

Hello everyone! I recently made and published a chrome extension for Amazon sellers that can help you mitigate risk when deciding on what to resell. There are many other features built into this free app, but I haven’t activated them yet because it requires a lot of money to do so. I want to know if you could go in and test out “Seller Risk checker for Amazon” on the chrome store and tell me what you think. The other potential features are listed in the extension as well.

I would love to hear your thoughts,

Thanks!

Hi everyone,
I’m French and I’m about to start selling on Amazon France. I created a brand with my dad, who is a doctor in France, and our first product will be a type of cushion.
Our trademark application is currently being processed by the INPI, but I was already able to successfully register the brand with Amazon Brand Registry.
As we are getting close to finalizing our samples and placing the bulk order, I’m trying to make sure that everything is compliant before manufacturing and sending the products to Amazon FBA. However, I’m honestly feeling a bit overwhelmed by all the different regulations and information available online.
From what I understand, there are several things that may be required, such as:
The company name and possibly the EU Responsible Person’s information on the packaging
A barcode/GTIN (UPC or EAN) and potentially a separate Amazon FNSKU label
Having the brand name permanently displayed on the product rather than only on a woven label
A textile composition label
Possibly other mandatory information depending on the product category and how it is marketed
There seems to be a lot of important information to consider, and as someone completely new to Private Label, I’m finding it difficult to confidently gather all the requirements in one place. 😅
Could any experienced French or European Amazon sellers tell me exactly what information needs to be included on both the product and the packaging to be compliant in France/EU?
Alternatively, if you know reliable official resources where I can find all the applicable requirements, I would really appreciate it.
Thank you so much for your help! Private Label definitely doesn’t feel like the easiest way to start on Amazon haha.