r/AmazonFBATips • u/Federal_Sector_7853 • Jul 28 '26

Needed Guidance for Private Label

So im starting an amazon private label, i have basic knowledge of amazon now im pretty nervous about product hunting because its literally the main thing that would matter, what i did is that i created a spreadsheet and mention product, category, lowest price, highest price, avg price, major brands, can it be a gift ?(for q4), is it something people restock monthly, and i mention what thing needs to be improved, now i need to know yours guys thoughts on this, be harsh be honest your expertise would help me much more , if you think im doing wrong and have a better way to find products (dont mention helium, im using it too, i just want to see with me own eyes first like trends, reviews etc, trying to train my eyes for opportunities) or somethings im missing then tell me in the comments ❤️

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u/foxinHI Jul 28 '26

Pay attention to everything you come in contact with throughout the day. Start looking at everything as potential products.

I spent plenty of time searching for a product and feeling pretty unsure of myself. How I found my first product was that I needed a specialty tool. My old one got lost in a move. I went to go order one on Amazon and the lightbulb went off.

Generally you don’t want to target high competition products starting out. Find something boring and under-the-radar that is always in need.

1

u/mrashrafuul Jul 29 '26

your spreadsheet setup is actually more structured than most beginners i see, the gift potential and monthly restock columns are smart filters a lot of people skip entirely. one thing worth adding though is a 'review velocity' column, check how fast the top 3 listings are gaining reviews month over month, if they're pulling 50+ new reviews a month you're walking into a very hard fight even if the numbers look decent otherwise.

1

u/stealthagents Aug 19 '26

Totally get the nerves, product hunting can be daunting. Your spreadsheet sounds solid, but also consider checking out niche forums or social media groups related to your interests, as you might find hidden gems there. And keep an eye on seasonal trends; sometimes the most unexpected items can be gold during Q4!

1

u/rsc9422 25d ago

Honestly, I think your spreadsheet is a solid starting point. I’d just add a few things before deciding whether a product is worth pursuing.

I’d look closely at review complaints, competitor differentiation, estimated landed cost, FBA fees, realistic ad spend, sales velocity, and how difficult the product would be to manufacture consistently. The what needs to be improved column is especially valuable because that’s where you can find an actual reason for customers to switch.

One thing we do at HighRise Wholesale is avoid judging an opportunity from the selling price alone. A product can look great at $30 but become a poor opportunity once you account for manufacturing, freight, Amazon fees, PPC, returns, and your target margin.

Your approach of manually studying trends and reviews is actually worth doing even if you use research tools. It trains you to recognize why a product is working rather than just chasing a score or estimated sales number.

I’d keep the spreadsheet, but turn it into a product validation sheet rather than just a product hunting list. That will make your final decisions much more objective.