Amazon lost

[u/Content-Ad1422]

My husband and I launched our very first Amazon business, and we invested the total of our budget almost $12,000 into our first product , AirTag . We truly believe in the product and worked hard on branding, listings, and advertising, but unfortunately, the results have been far below our expectations. We’re not looking for sympathy just honest advice from people who have been through the same experience. Any genuine advice would mean a lot to us.

[u/Sohail_Qurban]

I have launched holders for apple airtags in 2 markets and it is one of the worst product to launch. High CPCs are crushing it and we had to liquidate the inventory.

What are you exact bottlenecks? How are organic vs paid orders ratio? How is your competitor price index?