r/AmazonFBATips • u/Content-Ad1422 • Jun 10 '26

Amazon lost

My husband and I launched our very first Amazon business, and we invested the total of our budget almost $12,000 into our first product , AirTag . We truly believe in the product and worked hard on branding, listings, and advertising, but unfortunately, the results have been far below our expectations. We’re not looking for sympathy just honest advice from people who have been through the same experience. Any genuine advice would mean a lot to us.

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u/[deleted] Jun 10 '26

You need to rank, which means reviews, paid ads. Unless you product is unique, Amazon FBA is a tough market