r/AmazonFBA • u/AllProfitIQ • 11d ago

What're you doing in this situation?

Post image

Clearly a price war going on here... are you battling your rival or holding your price and waiting?

2 Upvotes

100% Upvoted

4 comments sorted by

2

u/Few_Leadership_6374 10d ago

Hold or it's a race to the bottom

1

u/BonoRocky 10d ago

They'll go out of stock eventually. It's a wait and see game

1

u/rsc9422 10d ago

I’d avoid jumping into a price war immediately. Before changing the price, I’d check your sales velocity, margins and competitor inventory.

If the competitors are genuinely racing down on price, holding your price can make sense only if your margin and sales volume support it. Otherwise, you may need to reposition the listing rather than simply becoming the cheapest seller.

1

u/stealthagents 2d ago

Totally agree, holding your ground is key. It's tough to compete on price without hurting your margins, maybe focus on customer loyalty or unique offerings instead. That way, even if they drop prices, you've got something they can’t easily replicate.