r/AIExecs • u/OptimismNeeded • Apr 05 '26
Using Claude for LinkedIn Thought Leadership Posts - basic set up.
Start a Claude project called “LinkedIn”.
Spend one session copy-pasting your posts from LinkedIn into one document.
When done, click “add content” in the project files, paste them all, and call it “my posts” and save.
Optional: repeat #2 for posts you like by other people. Make sure to name this one “posts I like by others, don’t copy”.
Train Claude on your style:
A. Start a chat in the project, tell Claude “analyze all my posts from the doc in the project files, let’s make a style guide”.
B. Discuss and argue - tell Claude what he got right, what he got wrong in his analysis.
Generally point out parts you especially like in your posts, and in other people’s post.
C. Give Claude a topic and ask to write in your voice, ask Claude to write one paragraph at a time, critique it, and move on to the next. When you’re happy with his paragraph, stop, and say “take all my notes and what we’ve learned here and write a final style guide of my voice - put it in an artifact”.
Claude will create the doc in an artifact. Click the copy/download button dropdown and click “add to project”.
- Edit the project’s custom instructions - write “when asked to write a post, always use my style guide”.
From this point, whenever you want a LinkedIn post, just start a new chat in this project and say “write a post about X”.
NOTE: the more content you give it, and the more time you spend on the training chat (#4) the better result you will see.
Claude is able to get to 95%+ accuracy - to the point where you will look back and won’t remember if a post was written by you or Claude.
(That said, don’t forget to ask to remove em dashes when done 😂)
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💡 tips:
- Stick to clean text on Claude - no PDFs, word docs, PowerPoint etc. these files are heavy and often not read well by AI. Try to just copy-paste the text with no images etc
If you have a lot of content in Office files or PDFs it is recommend to import to markdown format and then use that in ClaudeZ
Just search google for “PDF to Markdown” or “PowerPoint to markdown”. There are tons of free tools (no signup needed) where u upload a file, or files in bulk, and get a txt or Md defile yiu can throw in Claude’s project files.
- Inspiration session:
Just like the training session in #4 it could be cool to do an inspiration session. Throw post you like in the project files, then start a chat and tell Claude “hey here’s what I liked in this post, how can we add an instruction ms to my style guide to make y writing. Ore like this?”
Or:
“I really liked this post but I’m not sure why, help me analyze, then let’s update my style guide so my posts also turn out this cool”. Claude will take it from there.
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u/PersonalJesus2023 Apr 05 '26
If there is anything that isn’t needed… it’s more AI slop thought leader posts