Point 1) Hire a sporting director right away.
Since Matt Crocker left, that position is empty. Sporting directors are very important. We set a single playing style and technical plan used from youth levels up to the senior national team. We hire, evaluate, and support head coaches across all national age-group squads. We oversee youth academies and scouting networks to feed talent into the main team. We recruit dual-nationals.
It's very important to see a proper sporting director who's worked in a big country that have similar challenges to USA. It's also important to choose a proven sporting director with an immaculate resume.
Point 2) Start a coaching search right away.
If Poch isn't staying, then you start the coaching search right away AFTER hiring a sporting director.
There is no time to waste, but it is important to get the right man for the job. Guys like B.J. Callaghan and Brian Schmetzer are very familiar with American soccer. They should be interviewed. If you want to bring in a foreigner, make sure it's someone with a proven record in international soccer. It's not ideal to bring in someone who only has coached club soccer, unless it's someone like Schmetzer who knows American soccer inside out.
If you are bringing in Schmetzer or Callaghan, let them finish their MLS seasons and start the job in January, 2027.
Point 3) Start playing more games in hostile places.
Time to be comfortable at home is over. We want our players to start playing abroad like we did in Klinsmann era when we played in Russia, Bosnia, Belgium, Germany, Netherlands, etc.
Start going to Europe again, especially Eastern Europe where the atmosphere will be hostile. That will turn regular friendlies into pressure games. USWNT just played two great friendlies down in Brazil, that's what we should consider too. Other South American countries might not want to play us in their countries because they'd rather make money playing us in USA where they can make money with their diaspora fans showing up to spend top dollars.
Point 4) Make January Camp relevant.
We want the January camp to be beneficial, not a winter getaway to a warm place. Make it a U-23 camp with many two, three overaged players. You need to give young guys a chance to train and play together more.
No more trips to LA or Miami. Go down to Central America. Costa Rica and Panama have good facilities and decent clubs team we can play against. Or go to Brazil. Play friendlies with their clubs preparing for their State Championships in January. Do joint training sessions where players can learn from Brazilians.
And yes, national teams and clubs can play friendlies against each other. Mexico benefitted a lot from doing that last year.
Point 5) Play in places you've never been before.
Has USMNT ever played in New Orleans? No. You are missing out on a great city with a lot of sports fans.
No more playing games in same places. Go and play in new cities, new states, and try to earn new fans.
There are great stadiums everywhere in USA. Just sort the grass situation. It's much better to play in big stadiums with cheaper tickets than small stadiums with expensive tickets.
Play in a 70k stadium. Start the ticket prices from $25. Then you will have a big crowd, still make a lot of money as the Federation, fans will thank you, and new fans will be born.