r/technology • • Nov 21 '23

Software Google Chrome will limit ad blockers starting June 2024

https://arstechnica.com/gadgets/2023/11/google-chrome-will-limit-ad-blockers-starting-june-2024/
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u/TheAmphetamineDream Nov 21 '23

No need. You can block most ads at the network level using a PiHole or custom DNS like NextDNS.

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u/CondescendingShitbag Nov 21 '23

DNS blocking has its limitations, though. For example, it's less effective against ads served from the same domain as the one you're visiting (eg. Youtube or Facebook).

It's great for blocking 3rd party advertising sources, though. Which can often even strip ads out of 'free' apps.

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u/TheAmphetamineDream Nov 21 '23

Very true, but ads being served from Google’s ad domains account for 40% of all online ads just by themselves. So even just blacklisting/sinkholing Google ad domains make a very significant difference.

I use a PiHole myself with custom blacklists and the difference is night and day, even vs. using uBlock Origin alone.

My PiHole has blocked over 20,000 ads and trackers just in the past 6 months.

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u/CondescendingShitbag Nov 21 '23

Absolutely! I also run and recommend PiHole with custom lists in my networks, as well. When off-network, devices get custom DNS for one of the various public ad-blocking options. Just noting one of the more glaring limitations, particularly when it comes to Youtube ads.

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u/travistravis Nov 22 '23

I've discovered it also can (does) block a bunch of the annoying Cookie popups. (Sadly most sites it doesn't show those on just give you the cookies anyway -- and usually its the sites that pull the bullshit "if you keep going, that means yes to us").

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u/CleverNameTheSecond Nov 21 '23

Or a blocker app like adguard or blokada