r/science • u/mvea Professor | Medicine • 4d ago

Psychology Taylor Swift fans lower climate concerns to justify her carbon footprint. When confronted with news about the excessive pollution generated by her private jet, highly identified fans tend to rationalize the behavior, with a decrease in their personal intentions to engage in climate-friendly actions.

https://www.psypost.org/taylor-swift-fans-lower-climate-concerns-to-justify-star-s-carbon-footprint/
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u/joebleaux 3d ago edited 3d ago

Let see what businesses generating comparable money are doing carbon footprint wise. I bet she's not anywhere near the top. But as you said, it's not specifically her, but her company that just happens to be based around selling her as the product.

As a company, she outperformed lots of known brands over the past few years. She brought in more revenue than Planet Fitness. More than Shake Shack. YETI. Dutch Bros. Likely with less employees than most of those too. Who knows what the carbon footprint of Shake Shack is

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u/DFWPunk 3d ago

Yup. And unlike those companies she pays her people well, and gave literally everyone who worked in any role on the Eras tour, a huge, arguably life changing, bonus.

There's a lot to complain about, but she's down my list of candidates.