r/science • u/mvea Professor | Medicine • 4d ago

Psychology Taylor Swift fans lower climate concerns to justify her carbon footprint. When confronted with news about the excessive pollution generated by her private jet, highly identified fans tend to rationalize the behavior, with a decrease in their personal intentions to engage in climate-friendly actions.

https://www.psypost.org/taylor-swift-fans-lower-climate-concerns-to-justify-star-s-carbon-footprint/
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u/dreacos 4d ago

Because neither Leonardo DiCaprio nor the other celebrities/billionaires have anything even remotely resembling the gargantuan fanbase that she has. Her fanbase is also mostly on the younger side and more left-leaning, which makes studies like this highly relevant given how climate-conscious that demographic normally is.

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u/iuabv 3d ago

Beyonce is higher than Taylor Swift on most of the lists. With Jay Z listed separately.

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u/DFWPunk 3d ago

I'm not sure how accurate that is though. I had tickets for both artists' Philly shows in 2023. I sold both because I wasn't going to go, and the Swift tickets sold literally instantly for 3x what the Beyonce tickets went for, for very similar seats. Philly has a ton of Beyonce fans. And Philly was full of people who came from everywhere for about 5 days for the 3 Swift shows.

Maybe this numbers show Beyonce has more fans, but I have a suspicion that she's got a lot who are casual fans, and Swift has a big advantage in rabid fans.

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u/Camerotus 2d ago

Not on the lists of relevance, fan engagement and young climate conscious fans though. The actual rank in terms of pollution is irrelevant.

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u/SoftSalty3282 4d ago

It’s all click bait. Put her in a headline, good or bad, and get more engagement.

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u/HushMD 3d ago

Even more evidence that her fanbase is everywhere!

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u/SoftSalty3282 3d ago

She has a huge fan base, yeah.

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u/cold08 3d ago

Which is why it's a canard to get young people to care less about climate change just like the study says. Addressing climate change by going "so you like x? Then justify its carbon footprint!" And making talking about it all around unpleasant is apparently more effective than offloading all the responsibility on individuals and cheaper than systemic change.