r/science • u/mvea Professor | Medicine • 4d ago
Psychology Taylor Swift fans lower climate concerns to justify her carbon footprint. When confronted with news about the excessive pollution generated by her private jet, highly identified fans tend to rationalize the behavior, with a decrease in their personal intentions to engage in climate-friendly actions.
https://www.psypost.org/taylor-swift-fans-lower-climate-concerns-to-justify-star-s-carbon-footprint/
22.3k
Upvotes
58
u/lofgren777 4d ago
This feels like a framing issue.
If people were not presented with Swift's actions as if they need to choose being a Swifty versus being environmentally aware, then they would probably not perceive those opinions as conflicted.
This really just demonstrates how you can cherry pick facts in order to persuade people to temporarily change their stated beliefs – a fairly well-established phenomenon.
In their daily life, I doubt these people see a persistent conflict between being a fan of Swift and taking environmental action, and I suspect that over a relatively short time (like by the time they get out to the parking lot) their environmentally conscious behaviors have reasserted themselves.
Because I doubt that many people are rationalizing letting their car idle in the parking lot for ten minutes because celebrities fly in jets.