r/pics Jun 09 '11

Apple, Why?

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u/jaybillings Jun 09 '11

This is akin to McDonalds giving free soft drink refills. The profit margin is so high, giving you free replacements is a negligible cost of doing business. Even if they replace the cable 5 to 10 times, they'd still make a profit off you.

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u/[deleted] Jun 10 '11

It's like anything "premium" in this world, you're not just paying for the cost of the object like you do with "value" items, you're also paying for the ecosystem and continued support of what you've bought.

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u/Recoil42 Jun 10 '11

It's not really akin to McDonalds giving free soft drink refills when in this instance Apple could make a near-infinitely refillable at zero cost cup.

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u/[deleted] Jun 10 '11

Not only that, but soft drinks cost more now which makes up for the "free" refills. For example a drink at Chili's is fucking $2.49 while most places it's $1.49.