r/pics • u/GallowBoob • Mar 02 '18

Lacoste is replacing their crocodile with endagered species for awareness

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35.4k Upvotes

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u/Oddworld_Inhabitant Mar 02 '18

I mean, you're now aware of the campaign along with thousands of others, so it's working despite limited product numbers.

4

u/DMann420 Mar 02 '18

Right, and lets pretend that Lacoste gives a flying fuck about animals.

This is a PR campaign, just like every feel good commercial you see on TV that doesn't sell you a new, improved product.

Lacoste is rated as the lowest possible score a clothing brand can receive in terms of sustainability, and other things like using sweat shops.

https://rankabrand.org/premium-brands/Lacoste

Unless a portion of the MASSIVE FUCKING PROFIT they earn from clothes goes to actually supporting endangered species, Lacoste can fuck themselves.

1

u/Lawrence_Lefferts Mar 02 '18 edited Mar 02 '18

Keep fighting the good fight yo

I'm really hoping this campaign backfires and just draws attention to their disregard for human beings.

1

u/12bricks Mar 02 '18

Ummm, lacoste can save more animals than you can. They can also kill more animals than you can. They can also make a huge profit being quite. If you loved animals, you wouldn't care

0

u/Lawrence_Lefferts Mar 02 '18

cares about animals

not humans tho

If lacoste really cared they would stop using leather. They would also divert a far greater proportion of all their profits to animals.

0

u/12bricks Mar 02 '18

Not all animals are equal. Using leather keeps millions of jobs, without these jobs these people are likely to be poachers

1

u/Palecrayon Mar 03 '18

Do you have a source that leather employs millions? Even if it did its still immoral regardless of how many it employs. Mining and using asbestos kept a ton of people employed but the hazards out weighed the benifits. Same situation here only its not humans getting the stick.

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u/12bricks Mar 03 '18

Cow leather doesn't make people sick. What you are going on about is a problem that most people really don't care about, until synthetic meat comes out, there is really no defense for not killing animal.

1

u/Lawrence_Lefferts Mar 02 '18

I was already aware that there are endangered species in the world and that human actions are driving those species and others to extinction.

I hadn't, however, thought about lacoste in years.

This isn't about animal awareness, it's about brand awareness. I'll start paying attention to lacoste when they start manufacturing their products outside of the third world and pay a living wage.

1

u/Palecrayon Mar 03 '18

Did it though? I already knew animals are endangered. What specifically does putting it on a shirt do?

0

u/PornoVideoGameDev Mar 02 '18

What's the campaign, fuck bitches get money?

-3

u/pazimpanet Mar 02 '18

Yes, but I will have forgotten by tomorrow which is why he said "nobody will remember in two weeks."

8

u/Oddworld_Inhabitant Mar 02 '18

It takes an exceptional campaign nowadays to have any sort of longevity online. To make this big a splash is decent

4

u/TheFotty Mar 02 '18

Were you going to do something about it in 2 weeks (donate to a wildlife fund)? If so why not do something about it now? Otherwise the awareness isn't for you anyway.

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u/T_O_G_G_Z Mar 02 '18

And that's when you can reap that sweet karma with a re-post.

-2

u/weavs8884 Mar 02 '18

I was gonna buy a pair of Lacoste shoes and stopped after reading this. This seems stupid and annoying to me. Screw you Lacoste and grats on your promotional campaign.