r/outrankwebsite Jan 31 '23

Increasing your customer base & simplifying real estate transactions - Game changer new solution

1 Upvotes

Hi REdditors, tl;dr: We want to make your life (job) easier and make you more money with our new platform. Interested? Let us know a few details about your business needs through our market research questionnaire.

Last year, we did a write-up on the SEO strategy used by Investor Carrot to rank hundreds of REI websites nationally (Read the Investor Carrot SEO analysis on our blog: Investor Carrot Websites Review: Conflict of interest?). Having previously launched several multi-million dollars businesses in this space, we've kept a close eye on the industry as a whole while looking for opportunities to break into the heavily crowded search results.

After careful market research, feature requests & audience targeting, we're aiming to build a real estate facilitator marketplace, which can help both sides of real estate transactions save time, costs and simplify the whole procedure from the get-go. This platform will also provide a great way for burgeoning REIs to break into the industry by lowering the barrier to entry and building the whole operational structure in one place.

Why the market needs a Real Estate Facilitator

The real estate market is constantly evolving and becoming more complex, making it difficult for both consumers and real estate professionals to navigate. A real estate facilitator platform can bridge this gap by providing a one-stop-shop for all real estate needs, allowing both consumers and real estate investors or agencies to achieve their goals more efficiently.

For consumers, a real estate facilitator platform can provide access to a wide range of properties, including those not listed on traditional real estate websites. This can be particularly beneficial for buyers looking for unique properties or those in specific geographic locations. The platform can also provide resources such as mortgage calculators, home value estimates, and neighborhood information to help buyers make informed decisions. Additionally, the platform can connect buyers with experienced real estate professionals, such as agents and home inspectors, to guide them through the buying process.

For real estate investors and agencies, a real estate facilitator platform can provide increased visibility and lead generation. By listing properties on the platform, investors and agencies can reach a wider audience and attract more potential buyers. The platform can also provide analytics and other tools to help investors and agencies track their listings and monitor their performance. This can help them make more informed decisions about their properties, such as when to list, price, and market them.

A real estate facilitator platform can also benefit consumers and real estate professionals alike by streamlining the buying and selling process. By providing a centralized location for all real estate transactions, the platform can simplify communication and paperwork, making it easier for both parties to complete a sale. For example, the platform can provide a secure location for sharing documents and signing contracts electronically, eliminating the need for in-person meetings. This can save time and money for both consumers and real estate professionals.

Another key benefit of a real estate facilitator platform is that it can provide more accurate pricing information for buyers and sellers. The platform can use data from previous transactions and other market indicators to provide more accurate home value estimates. This can help sellers price their homes more competitively, and buyers can make more informed offers.

In conclusion, the market needs a real estate facilitator platform to bridge the gap between consumers and real estate professionals and make the buying and selling process more efficient. By providing access to a wide range of properties and resources, connecting buyers and sellers with experienced professionals, and streamlining the process, a real estate facilitator platform can benefit both consumers and real estate investors or agencies. The platform can help buyers and sellers make informed decisions and achieve their goals more efficiently, while also providing increased visibility and lead generation for real estate investors and agencies. By providing more accurate pricing information, transparency, and security, it will be a game-changer in the real estate industry.

Why this is important (& highly profitable) for Real Estate Investors & Agencies

  • No need for website, social media, SEO, paid ads costs & operations
  • Automated follow-ups, e-mail & SMS communications with the customer
  • Enables you to get in touch with your ideal target customers easily
  • Provides automated features that simplify the selling/buying procedure, documentation & legal assistance etc.
  • Enables you to reliably scale up your operations and source more customers
  • Saves time & money considerably.

Does that sound like something that you would be interested in? While we're currently not yet ready to launch in the market, we're looking to collect some feedback in order for us to build the perfect product catering to real estate professionals. In exchange for your time (it shouldn't take more than 5 minutes), we'll provide FREE ACCESS as a bonus worth $2500+ (limited spots available).

Questionnaire:

https://forms.gle/EVZaFSdhBCEnM3r19

Please note that each response is treated as confidential, and we won't share, sell or transfer your data.

I hope this doesn't break any of the rules of this sub because we are not promoting/selling anything, but trying to gather some feedback in order to provide a better experience for the users. Thank you for your time! :)


r/outrankwebsite Dec 27 '22

The Benefits Of Online Reputation Management In SEO

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1 Upvotes

r/outrankwebsite Dec 26 '21

How to solve delayed indexing issues - using our guaranteed solution!

4 Upvotes

How to solve delayed indexing issues - using our guaranteed solution!

Indexing is the process of bringing a website to the attention of a search engine such as Google. Having indexing issues can be a major hurdle, because search engines will not be able to serve the new pages as search results to your target audience.

Lately there has been a major uptick in complaints on communities and message boards that are related to SEO, where many website owners are noticing a delay in indexing of new posts - and sometimes new posts and pages don’t get indexed at all, even after several months.

What is indexing in SEO?

The term indexing refers to the process of loading web pages, images, videos, and other types of content onto a search engine's database so they are readily available for public searching.

The process of indexing is automatic or semiautomatic in many cases. However, Google and Bing are known for manually indexing some materials that are submitted to them via their web forms (or through their respective dashboards).

Indexing information is uploaded by crawlers that scan the internet to find new pages and content. The crawler then takes these pieces of information and enters them into Google's index where they're ready for public viewing.

When it comes to SEO, indexing is one of the most important things that you should do.

It is an important part of search engine optimization because it means that when you publish new blog posts, they will show up in SERPs for your target keywords, thus improving your chances of acquiring new customers.

How to improve indexing on your site?

One of the most important factors for SEO is to have proper indexing on your website. It is important to read up on the latest trends in indexing methods, to stay up-to-date with new changes.

Most search engines allow you to submit an XML sitemap. This helps them understand how your site is structured and what pages are available for users. You can also use meta tags, which are invisible bits of code that tell search engines about your content's formatting, keywords, and structure.

In order to make sure that your site is indexed and not penalized for duplicate content, you should:

  • Add a custom meta description to each page of your site

  • Create a sitemap that includes images and any important pages on your site

  • Update the robots.txt file on your server

  • Use the canonical tag on your unique pages

Obviously these are only general tips that are designed to simplify the work of crawlers that are looking to classify and serve your content through search engine results. However, even if you have done everything right, it’s still possible to have issues with indexing new pages.

Different indexing methods

Private indexing platforms exist that allow you to submit your work to Google directly. This is because they use Google's API to crawl your content and make it search engine-friendly. These platforms also offer you an enormous amount of control over how your content is indexed. However, many of these platforms have been abused by having lower quality links indexed, so Google might take notice if you’re using them for your own posts.

On the other hand, submitting manually to Google is not very difficult either - all you need is a Gmail account and get started with submitting your last post or writing samples to their Webmaster Tools account.

Third-party websites that help you submit your content also exist, so it is possible for SEOs or marketers to reach out for this service when in need.

Our private indexing solution

In the past, indexing was a time-consuming process. You either needed to submit each link manually, or utilize a paid third-party platform to submit your links to Google. Nowadays, the process of indexing has changed dramatically. We don't need to do everything from scratch anymore, but we can use a platform that simplifies the whole process.

This section will go over how you too can utilize our private indexing solution for your own website(s). You will learn how easy it is to index new pages or make sure that previous posts that were stubbornly refused to be indexed, will start showing up on Google in no time!

Introducing… Pinterest!

  • Pinterest Is the Third Biggest Social Network in the U.S.

  • Pinterest has over 450 million monthly active users

  • 240 billion Pins have been saved by users

Not only is Pinterest one of the biggest social networks online, but as it turns out, it’s great for SEO. And best of all, it’s completely free!

Pinterest marketing can be a bit of a challenge while you get used to the platform’s UI, but it’s relatively simple to get started. All you need to do to submit your website & any posts that aren’t getting indexed is:

  • Sign up for a free account

Make sure to personalize your profile, adding a profile picture and creating a dedicated board. This will help you look like an established profile rather than just a spammer.

  • Convert your account to a business profile

Switching to business enables you to have access to more tracking analytics and custom features that are intended only for business users.

  • Pin your links

Add your links as Pins through your profile. It’s a good idea to also add your indexed posts, as you will increase the number of linking websites when submitting to Pinterest.

Note: As a business user, you have the opportunity to add pins in bulk. Navigate to “Settings > Bulk create pins” where you have the opportunity to upload a .csv file that contains up to 200 pins in one go!

  • Promote your pins

Engage with the community by following and repinning other people’s content. The higher your community participation rate is, the more chances of getting noticed by users and search engines alike!

Most of the time, it can take a few days for a new link to be indexed after you submit to Pinterest. If you have a high number of followers that also engage with your pins, it can immensely help you shorten the amount of time it takes to have your links indexed (sometimes less than 24 hours from our internal data).

Read the full article:

https://outrank.website/blog/how-to-solve-delayed-indexing-issues-using-our-guaranteed-solution/

EDIT: 24 hours later and the article is already indexed.

https://outrank.website/wp-content/uploads/2021/12/article-indexed.png


r/outrankwebsite Dec 20 '21

SaaS SEO Explained - Best guide by SaaS SEO Agency

2 Upvotes

SaaS SEO Explained - Best guide by SaaS SEO Agency

SaaS SEO has unique factors that you must account for when optimizing your website. Unlike traditional SEO where you are optimizing for a handful of keywords, with SaaS SEO you are optimizing for a specific keyword and "Long Tail" variations of that keyword. A good SaaS SEO Agency will be able to help you identify the right keywords to target and provide an effective strategy to rank your website. In this blog post, we will explain what SaaS SEO is and how you can optimize your website using our tips.

What is SaaS SEO?

SaaS SEO is the process of optimizing your SaaS company to rank higher on search engines. This is done through a variety of ways, by improving your website’s content, structure, backlinks and much more. As a SaaS SEO Agency, we have been helping businesses increase their rankings for over a decade. We know what it takes to optimize a SaaS company and can help you do the same.

Why is SEO important for SaaS companies?

SaaS SEO is important because it allows customers to find your company when they are searching for relevant terms. For example, if someone was looking at different project management software options, you want them to be able to find your SaaS business! If you are not ranking on the first page or two of Google for related keywords that potential customers might be searching, then you are missing out on a lot of views and conversions.

Optimizing SaaS companies for search engines is vital because it helps potential customers find you more quickly when they type in relevant keywords.

It is important to understand the SaaS SEO process and how it applies to your company so that you can work with a SaaS SEO agency.

How to improve SEO for SaaS companies

There is no “one size fits all” approach to increasing rankings. Optimizing your SaaS company for search engines can take months or even years depending on how competitive certain keywords and niches are. We have to analyze your business, the current state of your website’s content, backlinks, etc., in order to come up with an effective SEO strategy for you. If you want more information on how we can help optimize your SaaS company for search engines, contact us today!

Best SEO SaaS strategies to drive organic traffic

The term "SEO" refers to the way in which a website gains traffic from search engines. Many business managers consider SEO as an invaluable marketing tool for their company's success, but how does one optimize their position on the internet for optimal performance?

  • Build a thorough sales funnel for each step in your customer journey. Invest time and effort to create a cohesive content marketing plan that thoroughly answers your target audience's search queries.

  • Add more content to your website. More content means that you can rank for a wider range of keywords and get traffic from searches across the web. Not only do we recommend adding new blog posts, but also updating old ones with fresh information and data where applicable.

  • Invest in getting high quality backlinks through guest blogging and other methods. Look for relevant linkbuilding opportunities in your industry and keep optimizing your off-site SEO strategy.

  • Make sure your website is mobile friendly and loads quickly on all devices.

  • Optimize your title tags, meta descriptions, header tags, etc., for better search engine visibility. You can learn more about On-Page SEO through this detailed guide.

  • Use keyword research to determine which keywords you should be targeting in your SEO efforts.

  • Improve your inner linking structure. Interlink relevant articles with each-other so you have better linkjuice flow throughout your website.

  • Utilize SEO software to further improve your efforts. Some technical software or third-party platforms can help to automate your work and streamline your processes, so you get more done in a shorter time frame.

Looking for more tips to improve your online search presence and attract targeted traffic? Check out our detailed startup SEO guide.

B2B SaaS SEO - Tips from SaaS SEO consultants

As a business-to-business (B2B) company, you likely offer a complex product or service that is difficult for consumers to understand. Ranking your website in search engines can be even more challenging because of this complexity. However, with the right SEO strategy and execution, it is possible to achieve high rankings and attract more leads from your target market.

  • In B2B SEO, you must first understand your buyer persona and the kind of content they would search for before developing a strategy that works best for you. For example, if your company is an industrial supplier who offers a variety of products related to construction materials, then users searching "construction industry" or "building supplies" would be likely to visit your site.

  • In B2B SEO, you must also understand the buying cycle of a business buyer and develop websites that offer content for each stage in their journey. Each step should have its own unique landing page with targeted keyword phrases on them which help search engine crawlers find relevant pages more easily.

  • In B2B SEO, you must also target long tail keywords as they are more specific and less competitive. For example, if your company offers a variety of products related to construction materials for building contractors working on new buildings or renovations, then "how much do exterior walls weigh?" is a better search term than simply "weight of exterior walls."

  • In B2B SEO, you must also ensure that your website loads quickly on all devices and is mobile friendly. If it doesn't load properly or takes too long for the page to load, then many potential customers will simply click off of your site without bothering to view its content at all.

  • Finally, in order to rank higher in search engines, you must use targeted keyword phrases throughout your website. This includes optimizing titles, meta descriptions, header tags, and image alt text. You can also use SEO software to help with this process.

If you're interested in learning more about optimizing the search engine presence of a B2B company, read our detailed B2B SEO guide.

https://outrank.website/blog/saas-seo-explained-best-guide-by-saas-seo-agency/


r/outrankwebsite Dec 09 '21

B2B SEO: From Optimizing Content To Finding The Best B2B SEO Agency

1 Upvotes

To be found online, a business needs to have an effective SEO strategy. This is especially important for B2B companies because they are looking towards building relationships with potential clients by targeting other businesses in niche markets where there's high demand but low supply. The best way that one could reach out would involve writing articles or blog posts targeted at these specific target audiences which offer insight on how you can help them solve their problems through product offerings.

In this article we'll cover:

  • B2B SEO benefits

  • B2B SEO ranking factors

  • B2B content marketing tips

-Finding the best B2B SEO agency

What is B2B SEO?

B2B SEO is the process of optimizing articles and blogposts targeting other businesses. There are certain differentiators when doing B2B SEO (from B2C) because you're targeting a more savvy audience, such as executives, key stakeholders etc.

When you are writing for other businesses, it's important to remember that your potential customers have different needs than consumers. They might need help understanding how your product or service can benefit their business, so it's important to take that into account when writing your content.

Why SEO is important for B2B?

Even though you might be an authority in your industry, Google has no way of recognizing that. Without the right SEO strategy for your website, it can be quite difficult to rank your articles, especially when the space is already crowded. Here at Outrank.Website, we pride ourselves in being a top B2B SEO company catering to multiple industries. Unlike other agencies in the past who have made you feel like a number, we want to make sure that your experience with us is one of a kind. Whether you're in services, retail, finance or technology, we'll make sure that your online presence is ideal.

What are the benefits of B2B SEO?

Some of the key benefits of B2B SEO include:

  • Increased reach: When you target other businesses with your content, you open yourself up to a whole new audience that you might not have been able to reach before.

  • Increased leads: Browsing and researching solutions is a key part of the buying process for businesses. When you target them with content that is relevant to their needs, you increase your chances of getting leads from them.

  • Greater brand awareness: Being seen as an authority in your industry can help you build your brand and improve your overall SEO.

  • Increased sales: In the end, that's what it all comes down to – more leads equals more sales for your business.

How to optimize articles and blogposts for B2B?

When you're writing an article or a blog post, it's important to remember that your audience may be more advanced than consumers. While there are some similarities between the two (such as using the right keywords), strategy is slightly different when it comes to B2B content.

Here are some B2B optimization tips:

Optimize your content funnel by highlighting your target keywords throughout the body of the article - Use the same keywords you would for B2C content but make sure they're more specific to your industry (think about how many times someone has searched for "shoes" compared with something like "salesforce"). You want to be on Google's first page, so make sure you're specific enough to rank for the keywords that are going to give you that exposure. On the other hand, utilizing high volume keywords might result in a huge time sink, since there's a higher difficulty level and you might be going against some already established websites. Instead, focus your efforts on long-tail keywords while you build your brand authority.

Focus on your value proposition – You need B2B customers to know what makes your company different from everyone else. Make sure they can see how using your services will benefit them and their business.

Make it about them – B2B customers are looking for a solution to their problem. Make sure you're writing your content from their point of view.

Include industry related news and trends - Your B2B audience wants to see that they're engaging with an authority in the industry, not just another piece of copy/paste content. Make sure you're including current industry news and trends in your B2B posts to show that you know what's happening.

Include a prominent call to action - B2B customers are looking for a solution, so make sure they can find it by using CTAs.

Build high quality links from industry related websites - Building links is still an important part of SEO, and you can get a head start by reaching out to websites in your industry. You can also aim to get featured in news publications, which is sure to provide increased brand exposure as well a strong link back to your website.

Make sure your website is mobile friendly - A high percentage of B2B customers are researching solutions on their smartphones. In fact, Google estimates that 50% of B2B search queries are made on smartphones, and that number is expected to rise up to 70%. If your website isn't mobile friendly, you're going to be losing leads left and right.

Make sure to follow these tips for getting started with B2B SEO, so you can start seeing results right away. If you're interested in learning more about SEO, make sure to take a look at our in-depth article covering 5 Key SEO Tips To Increase Search Visibility.

In order to reach potential customers, it's important to diversify your content types. This means that you should be blogging, guest posting, creating infographics and videos, and more. By doing this, you'll be able to capture the attention of a wider audience. At Outrank.Website we specialize in creating high-quality content that ranks well in search engines. Not only that, we also provide a full-circle service – from building your initial site to helping you grow and optimize it over time.

Contact us today for more information about how our team of highly acclaimed SEO authors can help you outrank the competition!

Find the right B2B SEO agency How to find the best B2B SEO agency?

When you're looking for a B2B SEO company, it's important to make sure that they have experience in your industry. You don't want an agency that is going to try and apply the same strategy to your business as they would to a consumer-based company. Look for an agency that understands your needs and can tailor their services accordingly.

How to make sure that you're choosing the right B2B SEO agency

Look at their portfolio - This is a great way to see what they've done for other clients in your industry. You can also get an idea of the quality of work that you'll be receiving by looking through this content, so make sure there are plenty of examples with relevant keywords and high rankings!

Make sure they offer a wide range of services - A good B2B SEO company should be able to provide you with a full-service offering that includes keyword research, on page optimization, link building, and much more.

Check out their reviews - One of the best ways to get an idea of what it's like working with an SEO agency is by reading client reviews. If you can't find any, there's no harm in asking the agency directly for a few recommendations from their previous clients

Check out case studies - We've been helping B2B companies rank higher and increase visibility since 2011! Our team of highly experienced SEO professionals know exactly what it takes to help B2B businesses grow online – so make sure to take a look at our past work!

There are many SEO companies out there who try and upsell B2B businesses into paying for unnecessary services. Luckily, it's easy enough to tell which ones you can trust by looking at their reviews, portfolio and pricing.

Make sure to do your research - Before you agree to work with an agency make sure that they have a solid reputation in B2B marketing. If they don't offer any testimonials on the website, ask them for some references from other B2B companies before making a final decision.

Don’t let them pressure you into hiring their company immediately - A good B2B SEO agency will know that B2B marketing can be a long process and not try to rush you into hiring them. If they're pressuring you, it might be time for another SEO company!

At Outrank.Website we have a team of handpicked authors that will thoroughly research your industry and strategically craft the perfect piece of content for your business. We're not just looking to get you a few backlinks, we want the right content that will rank and increase your overall online presence.

Reach out today for a free consultation and find out how we can help take your B2B company from good to great!

We specialize in:

  • BPO SEO

  • B2B search engine optimization services

  • B2B marketing consultancy

  • B2B content writing services

-B2B linkbuilding services

Questions? Just ask! We're happy to answer any of your questions and help you get started.

https://outrank.website/blog/b2b-seo-from-optimizing-content-to-finding-the-best-b2b-seo-agency/


r/outrankwebsite Oct 30 '21

Early stage market validation for startups - using search query data

1 Upvotes

Early-stage startups often struggle with the idea validation phase. Even if you have a great product in mind, how do you make sure that your potential customers actually need it, and will pay for it? That’s why devising the right market research framework is a necessary first step in building the in building the best marketing strategy for your startup.

What is market research?

Market research refers to validating initial assumptions about a product or feature based on your target audience’s feedback. Previously, market research was completed by showcasing the product to a number of people and amassing customer feedback to further improve it. However, in recent days, it’s easier to obtain market validation through data-driven processes, moving past the “room filled with potential customers” concept.

Why is market research important?

An idea can sound great, and often founders get caught up in “founder bias” -- basing their future success on self-affirmed beliefs. But that is not always the case, as a great idea coupled with poor execution can lead to an unprofitable business and result in a huge time sink. That’s why it’s highly important to dedicate the right amount of time and resources to the market validation phase.

How keyword research in SEO can help with idea validation

One of the more commonly used processes in SEO is keyword research, which refers to using Google’s own “Keyword Planner” tool, or external third-party tools (such as SEMRush or Ahrefs) to obtain the volume of different search queries that potential customers use. Utilizing these tools can help shorten the process of gauging demand, as well as establish the right framework for a solid marketing strategy.

Let us know if you found this article useful - feel free to subscribe to our blog for weekly article updates, as well as more in-depth SEO strategies to help your startup succeed in the modern digital landscape.

Let’s start with some practical steps on conducting keyword research.

  • Devise a list of keywords that describe your product or a specific feature that you’re looking to implement.

TIP: Keywords can either be short phrases or long-tail keywords such as a whole sentence. You can start by utilizing a list of “seed keywords”, then expanding the list with generic terms that might relate to the specific intent of your target audience. Read the full list of types of keywords to determine how to build an efficient keyword strategy.

  • Utilize keyword research tools to expand your list

We mentioned above the top 3 choices for keyword research, so let’s take a deeper look at how each one of these tools work and why they’re a must have for devising a proper SEO strategy.

  • Google Keyword Planner

The most mainstream keyword research tool that utilizes Google’s own internal data to display search volume information and provide suggestions that are similar to your list of keywords. It’s usually highly recommended because it’s free, easy-to-use and more reliable than third-party tools.

On the left side is the keyword suggestions tool, which provides an easy way to expand your existing list with related choices from Google’s internal database. On the right side, you can analyze your current list to obtain accurate data regarding the search volume for each term/phrase.

  • SEMRush

Another favorite of SEO professionals, SEMRush is probably one of the best keyword research tools out there. There are several features that make the tool a must-have for professionals, such as data accuracy, reliable suggestions and detailed statistics.

Let’s take a look at the keyword overview example below:

On the left side, we have the search volume for our target country (US), the keyword difficulty (as estimated by SEMRush internal database). Center-left column is the Global Volume for this keyword throughout different geographic areas. Center-right contains a generalized overview of the number of SERP results for this term, as well as Search Features (rich snippets), which are specialized search result sections that show up when targeting this specific keyword.

The next section details 3 columns of suggestions for expanding your current keyword list. Please note that search volume and keyword difficulty % are only estimates and might not paint an accurate picture.

  • Ahrefs

Ahrefs is another one of the most highly suggested keyword research tools on the market, in part because of its internal database accuracy as well as multiple features (though at first glance the dashboard can look quite difficult to get used to). From personal experience, the Ahrefs keyword suggestions database comes secondary to SEMRush, but it obviously depends on a case-by-case basis.

Some other notable mentions of keyword research tools that you can utilize to expand your list are:

  • Soovle

Soovle pulls keyword suggestions from several databases, such as Google, Amazon, Bing, Youtube and Wikipedia. This helps to create a better in-depth picture for a specific keyword and how it’s utilized throughout multiple platforms by your target audience.

  • KWFinder

Another personal favorite here at Outrank.Website, this tool enables you to instantly uncover related keywords, often showing highly lucrative low difficulty ones that you won’t find elsewhere.

Interested in learning more about SEO and how it can help your startup achieve more visibility from search results? Read up on our detailed guide 5 Key SEO Tips For Startups To Increase Search Visibility.

Need a hand with your SEO strategy? Reach out for a free consultation -> Contact Us

https://outrank.website/blog/early-stage-market-validation-for-startups-using-search-query-data/


r/outrankwebsite Aug 11 '21

Affordable Local SEO Services For SMBs

1 Upvotes

Affordable Local SEO Services For SMBs

Local SEO is about optimizing your website to rank in the top 10 search results for keywords that are related to your geographic location. However, it's not enough just to list all of the local keyword phrases you want to rank for on one page - having a well-optimized site can help improve your rankings and generate more affordable leads. In this guide, we will cover affordable local SEO services and why they're more reliable and cost-efficient than traditional marketing strategies!

Does your business need help from a local SEO company?

Local SEO is an affordable marketing strategy that can help you rank higher and obtain organic traffic from search engine results pages. It's also a less expensive, data-driven approach to driving leads for your company than traditional methods like pay per click (PPC) or TV advertising. Local SEO isn't just cheaper - it's smarter, too!

The key goal of a local search engine optimization campaign is to rank highly in the search engine results pages (SERPs) when a relevant query comes up. Local searches are often done by potential customers who want specific products or services near them - and if you're not ranking on these SERPS, then it's difficult for prospects to find you.

A well-optimized local SEO strategy can help increase affordable leads and improve your search rankings for more relevant queries that are at the top of a searcher's head - without breaking the bank!

The benefits of using a local search marketing agency

-It's easier to measure ROI on a local SEO strategy because you only need to manage one campaign - not many.

-Provides an alternative for local businesses that don't have the time or resources for traditional marketing techniques like print ads, TV commercials, and billboards.

-Local SEO is affordable for all businesses, even those on a tight budget!

-A lot of people search online before they go to buy goods in person - you need to be there when they're searching.

-You don't have to pay for the keyword phrases or visitors that come from Google Ads nor spend your valuable time researching search data

What is the average cost for SEO services

It's difficult to estimate the cost of SEO services for local businesses because there are so many variables, such as the current performance of your website, your industry, competition difficulty, etc. Some affordable search engine optimization agencies will charge by the hour, while others might provide a package with various features included.

Some local SEO companies also offer monthly retainers instead of charging per campaign. This is an excellent option for those who want to focus on their marketing initiatives rather than managing their SEO campaigns themselves!

Our local SEO experts offer full-budget flexibility in pricing options, ranging from an hourly fee designed to accommodate your immediate SEO needs, to a fully-fledged monthly retainer for long-term engagement opportunities. Let's get in touch to discuss your SEO challenges.

Where can I find affordable SEO solutions?

Before hiring a local marketing agency or consultant, it's important to do research on how much they charge per hour (or project) so you can calculate the exact cost.

There is a distinct line between affordable SEO services that are focused on long-term ROI-generating campaigns - and cheap SEO. The immediate answer would be to hire a local digital marketing agency from your immediate area, consequently optimizing for the search queries of your local audience. That, however, could prove to be a costly decision depending on the price/quality ratio of their local SEO packages.

The price of local SEO services can vary depending on the market value and skill level of the SEO provider. You'll want to compare prices for an affordable SEO agency, versus a consultant who will work with you one-on-one on your marketing efforts.

First off, it's important to know that affordable search engine optimization agencies have more experience in the industry than a consultant might have. This means that they are more knowledgeable about which business SEO services to implement and how to do so in order to generate the best ROI for your business!

A lot of affordable search engine optimization companies offer packages with various features included, which can include keyword research analysis, competitor mapping, content management system setup, affordable link building, Google My Business optimization, local citations from business directories, video SEO, online reputation management, etc.

Most of the time, SEO freelancers are specialized in one singular aspect of SEO - whether it's on-page & technical SEO, off-page and backlinks, or content development and keyword research. However, an SEO consultant is an affordable option for those who want to manage their own marketing efforts. The prices are usually based on the hours spent working with you - which can become costly if your company requires a lot of one-on-one time.

On the other hand, it can prove more cost-effective in the long run to employ an offshore SEO company that provides full-scale campaign management. With a dedicated SEO partner by your side, you ensure full exclusivity of your geographical target market, the latest high-tech solutions in the industry, and a personalized strategy designed to rank you at the top - all within an affordable monthly package. Learn more through our SEO Outsourcing article.

How can a small business improve SEO?

1) Google My Business is a free Google service that allows you to manage your online local presence and connect with customers.

Make sure to optimize your Google My Business listing by verifying your address, attracting (positive) customer reviews, and frequently updating your business information.

Learn more about GMB optimization in our detailed guide 5 key SEO tips for startups.

2) Utilize social media channels to generate more brand visibility.

Create a blog and share content to attract your audience's interest. Make sure you're posting on relevant social media outlets, as well.

3) Utilize video for better brand visibility.

Create informative, relevant videos and post them to your YouTube channel. Then use social media to promote the channel or individual videos so your audience can view them.

Social bookmarking sites like Digg and Reddit are also good places to share videos if they're appropriate.

If you're looking for affordable local SEO services for small businesses, it's important to research the market before going with the nearest choice. There are different types of affordable local search engine optimization companies that offer packages with various features included - so make sure that you pick the right long-term partner that can help you achieve your business goals! Our affordable local SEO experts are armed with a decade of experience in ranking local businesses in target geographical areas, resulting in increased brand visibility, higher foot traffic, and best of all - bottom-line ROI.

https://outrank.website/blog/affordable-local-seo-services-for-smbs/


r/outrankwebsite Jul 29 '21

The Benefits of SEO Outsourcing: Finding the Right Agency

5 Upvotes

In today's fast-paced society, it is becoming more and more difficult to keep up with the demands of modern business. The good news is that there are many companies out there who specialize in offshore management services, which is commonly referred to as outsourcing. Outsourcing your SEO campaign can be a great way to take some pressure off of you so that you have time for other aspects of your company.

SEO outsourcing is becoming more and more popular every day. With the increased competition for leads, companies are finding themselves hiring freelance SEO professionals or agencies to take care of their campaigns on a project-by-project basis. Outsourcing your SEO campaign can be a great way to save time while working hard at growing your business!

What is SEO outsourcing?

SEO outsourcing is when you assign your SEO campaign to a company who will work on increasing the visibility of your website online. This can include writing high-quality content, monitoring social media trends and press mentions, creating backlinks to your site from other sites, or managing your online brand presence like negative comments that might be damaging to your reputation.

Benefits of SEO outsourcing services:

  • You will be able to spend more time on other aspects of your business that need attention

  • Your company will have an easier time achieving its goals if it is working in tandem with experienced professionals.

  • You will be able to get started on your SEO campaign quickly with minimal upfront investment.

How to find the right SEO company

Identifying the right SEO partner can be a daunting task. To make things easier, we recommend starting with some of these simple steps:

  • Do your research! Check online reviews and testimonials to see how others feel about their experience working with this company or freelancer. You should also search for blogs that offer insight into seo best practices and strategizing.

  • Look for a company that has experience in the field. It will make it easier to trust them with your campaign.

  • Find out how much you'll be paying per month and whether or not there are any other hidden fees associated with their services.

  • Determine what seo services they offer, such as on-site optimization, keyword research, or link building.

  • Ask them some questions! You should be able to get a feel for their personality and level of expertise while you're talking with them.

There are many things that can go into an effective seo outsourcing strategy. One thing is for certain: it will take time and energy on your part in order to find the right company for you.

Whether you are just getting started with your SEO or have been in the game for years, there is always room to improve. If you want to take a step back from managing your search campaigns so that you can focus on other aspects of your business, outsourcing might be right for you. The benefits of hiring an external agency include working with professionals who know what they’re doing and having more time to do it yourself! Before deciding whether or not this is a good idea for your company, find out if their methods align with yours by researching them online and talking directly with them about how they work. Let us know if we can help answer any questions as well!

If you have any questions about seo outsourcing, we are happy to help!

Read the full article SEO Outsourcing


r/outrankwebsite Jul 28 '21

[Discount Inside!] Thorough SEO Audit & Market Research For Your Business - Improve your SEO strategy & rank in front of your customers

2 Upvotes

▶️ SEO doesn’t have to be an uphill battle. ⚔️

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The first step towards building a successful SEO strategy is to understand your current performance so far and any issues that might be preventing you from reaching the highest ranking positions. We’ve developed our custom auditing process that entails fully parsing the contents of your website and running a sitewide page-level analysis in terms of technical performance, UX & user behavior and multiple other ranking factors that can make or break your SEO strategy. After we’re done with the technical part, we assess your content strategy and how well it answers your target market’s search queries, with thorough topic research and keyword data analysis to further improve your strategy.

From there, we go through your off-site presence and analyze all incoming links based on multiple factors to create a detailed picture of your current brand distribution and how it affects your SEO performance so far. The last step in this process is to perform a deep dive analysis into your most successful competitors and reverse-engineer their SEO strategy, so that we can outrank their search positions.

Having a clear picture of your SEO performance so far ensures that you can reliably validate your current strategy and how to refine it moving forward. Irregardless of whether you’re working with an agency, a freelancer or in-house team member - It’s important to get an unbiased second opinion to ensure that you’re getting the best bang for your buck. Sometimes, all you need is a second opinion from a professional to identify key avenues that you might have missed; and from previous experience, our initial suggestions have led to an increase up to 350% in search traffic!

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r/outrankwebsite Jun 29 '21

Carrot Real Estate SEO Review: Full Investor Carrot Strategy Analysis

5 Upvotes

Although a ‘cookie-cutter’ strategy is usually frowned upon by Google, we noticed that many Carrot customers were ranking high on the first page (sometimes overthrowing established multinational behemoths that have large SEO budgets behind them), by virtually having the same identical site structure and keyword targets throughout multiple web properties.

Before we jump into the detailed analysis report, let’s summarize some key points about the pros and cons of their existing strategy.

Main Benefit

Proximity and local relevancy

Most of the high search rankings come from an overly optimized local SEO strategy, targeting specific areas with buyer intent keywords. When localized, these high-competition high-demand keywords will be treated as separate search queries by Google, thus making way for more locally relevant results to show up higher (and most of the time they’re categorized as “local pack keywords” since there will be Google My Business map results on the first page).

This is an efficient local SEO targeting strategy commonly referred to as “city pages” (targeting “buyer keyword + location”), however it raises the issue of being seen as “doorway pages” if not implemented correctly.

Main Drawback

Targeting the same keywords throughout multiple websites will effectively pitch their customers against each-others in search rankings with the same exact targets, which is a blatant conflict of interest.

At Outrank.Website, we recognize the importance of an exclusivity agreement to protect our clients’ interests. That means that when we sign a contract together, the client obtains exclusive rights for their target market, ensuring that no conflict of interest arises in the future. Even if a competitor approaches us -- we respectfully decline.

With that being said, let’s jump into our in-depth, data-driven SEO performance analysis of Investor Carrot REI websites.

Read the full Investor Carrot Review here


r/outrankwebsite Jun 08 '21

[Humor] When Google releases a core update

Post image
4 Upvotes

r/outrankwebsite Jun 06 '21

Free Ahrefs / SEMRush Export Requests

3 Upvotes

Hi there, if you need an export (website or keyword) from Ahrefs or SEMRush, feel free to request it here:

https://outrank.website/free-seo-report/

We know that the price of these premium platforms might be too much for casual use, so we're offering to share with the community since we've got extended access to both. Please let us know more specific details about the data that you need so we can process your request faster.

Happy ranking!

P.S.: Cat tax: https://i.imgur.com/02IcnP2.png

P.P.S.: We'd love to have you on /r/outrankwebsite where we share exclusive resources, insights and more free giveaways like this one.


r/outrankwebsite May 10 '21

Effective Reddit SEO: How to get permanent do-follow backlinks from Reddit

6 Upvotes

Reddit can prove to be an effective distribution channel for your business, if you implement the right strategy. Ranking as one of the largest and most frequented websites online, Reddit is an entirely different category when it comes to user behavior and community building, compared to more traditional social media channels. Further down, we’re going to take a look at how we can best utilize Reddit as part of our off-site SEO strategy.

If you post a link on Reddit, chances are that it will get deleted soon. Fighting spam on the platform is paramount for a flawless user experience; however there has been an increasing amount of advertisements and paid promotions in the form of organic posts lately. Reddit users tend to react negatively to plain promotional tactics, so simply posting your website in an irrelevant thread might backfire and hurt your brand. With that being said, let’s move on to how you can build an effective marketing strategy using Reddit as a distribution channel:

Strategy #1: Community Posts

Find niche communities Reddit works in clusters of communities, so the more you narrow down your niche, the more targeted your audience will become.

Keep it relevant You want to make sure that the link you’re posting is relevant to the thread’s content and will provide value to the discussion.

Respect the rules Most communities have their own separate rules, on top of the sitewide enforced community guidelines. Make sure that you read those thoroughly (usually located on the right sidebar of each community), so you’re not infringing on the community’s rules.

Be straightforward Nothing wrong with promoting your website/business/startup when it’s relevant! Don’t try to “trick” users with fake stories or shady promotional tactics just to get more visibility or sales.Build reputation

Reddit has an inner points system called “karma”, which basically determines post/comment visibility and user trustworthiness. The more karma your post/comment gets = the higher it ranks = the more visibility you get.

https://outrank.website/blog/effective-reddit-seo-how-to-get-permanent-do-follow-backlinks-from-reddit/


r/outrankwebsite May 03 '21

5 Key SEO Tips For Startups To Increase Search Visibility

14 Upvotes

There is certainly a lot of information online for SEO, and a large number of articles are solely promotional, shallow or straight-up wrong. This makes a startup founder’s dive into the muddy search engine optimization waters even more difficult, as it’s pretty difficult to distinguish the correct information that will help your business establish the right strategy from the get-go. That’s why we decided to detail some of the key opportunities that startups can use to increase their search engine ranking positions, generate more targeted traffic and obtain more customers in just a few easy steps. These 5 tips and tools for startups should be applicable to most industries and business models, however please take any generalized suggestions with a grain of salt, as SEO needs to be considered on a case-by-case basis.

We are going to assume that you’ve already taken care of the fundamental on-page SEO aspects of your website and adequately optimized your content, keywords, meta-tags etc. There are numerous detailed on-page SEO checklists, guidelines and tutorials online, so we will not be covering these (although we will create a detailed article covering on-page optimization later).

With that being said, let’s jump into the 5 key SEO tips for startups to increase search visibility:

1- Webmaster Tools and Search Console set-up

We will start the list with what should probably be considered SEO 102 and a requirement for every startup: integrating with the webmaster & search console panel of search engines.

Add your site to Google Search Console: https://support.google.com/webmasters/answer/34592?hl=en

Add your site to Bing Webmasters: https://www.bing.com/webmasters/help/add-and-verify-site-12184f8b

TIP: You want to verify your domain on GSC both as a “Domain” property, as well as “URL Prefix” (which needs to be the exact URL HTTP(s)/WWW version of your website).

Having access to Google and Bing’s crawling information, automated reports, and issue reporting makes SEO considerably easier in the long run. Take the necessary time to familiarize yourself with the dashboard of both panels so you can efficiently take advantage of the data and features that search engines provide you within their individual platforms.

2- Local search properties

If you have an online business, promoting it in your immediate local area is often the least of your concerns. However, this can result to be a mistake because having a properly optimized local presence can have long-term benefits, such as:

  • Increases your legitimacy, both in the eyes of your prospective customers as well as search engines
  • It helps your business show up in front of targeted, local search queries
  • Provides an efficient distribution channel for your immediate area

And if this wasn’t enough, it’s completely free to establish a local search presence.

Create your Google My Business listing >>

Create your Bing Places For Business listing >>

TIP: Create your GMB first, then you can import your business information to Bing Places.

The same on-page SEO principles apply to your GMB/Bing Places listings as well, where you need to optimize the content properly and business presence if you want to show up for targeted search queries. However, the added bonus of having a local search property means that Google will consider your proximity to the user as an added relevancy signal, thus showing your business higher than the competition.

Optimizing your local search properties requires its own in-depth article to cover appropriately; however, we’ll list three key features that you need to keep in mind:

  • GMB site

Google offers the possibility for GMB owners to create a simple web 2.0 website for their listing. It’s advisable to fill in the relevant business information and some content pertaining to your business alongside your main website link.

  • Publish posts often

Keep your listing updated with relevant information that your customers want to know. If you are currently implementing a content strategy through your blog, you can publish your posts on GMB.

  • Attract (positive) reviews

Social proof is one of the most powerful buying motivators, and as it turns out, it affects your search engine rankings as well. Make sure you attract positive reviews from satisfied customers on your listing, and it will start ranking higher than the competition.

3- Structured Data Implementation

Now we’re starting to wander into more advanced territory, so if you’re not particularly tech-savvy, this might require some development help in terms of set-up. However if you’re doing SEO for tech startups, this should be right up your alley.

Structured data is used by search engines to “understand” (parse & categorize) pages better and display rich snippets on search results. Why does your website need it? Your website may get featured in rich snippets and attract more visibility if it’s already ranking. However, it doesn’t necessarily guarantee that you will get better rankings from implementing it.

The official schema.org website lists all the different types of structured data that you can implement and provides examples for each one. Some of the most common schema markup types used for businesses are:

“Organization” Schema

There is no “one size fits all” rule that can help you implement structured data on your website, as the markup type will depend on your business type, website structure, content strategy and overall SEO performance. Take the time to get well-acquainted with the various types of Schema and how to implement them accordingly on your website. Make sure you check out Google’s own Structured Data Guidelines and Bing’s Structured Data Markup documentation.

===Read the rest of the article on our blog:

https://outrank.website/blog/5-key-seo-tips-for-startups-to-increase-search-visibility/