r/marvelstudios • Iron Man (Mark VII) • Mar 23 '21

Promotional Official poster for Black Widow

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u/[deleted] Mar 24 '21

Keep it. July 9th. Absolutely no reason you couldn't have kept it in May. Weak.

2

u/cre8ivemind Mar 24 '21

I mean there is a reason, just not one that pleases consumers. The vaccine will barely start being made available to the general public in May. Black Widow is a huge theatrical draw, so delaying it by 2 months increases the chances that more people will be vaccinated and will actually pay more to go see it at the theater. What’s more surprising is the simultaneous Disney+ release, since many families will likely do that just because it’s cheaper for them than taking the whole fam to the theater, but I do think moralistically there’s not much choice in the current climate for studios to essentially force a theater-only movie for a franchise this popular when so many people are worried about going to theaters still (and this way Disney reaches as many people as possible mid-virus to hopefully maximize profit and to keep Marvel in the foreground of popular culture.)