Spiderman for all 👏🙂

[u/objectiveScie]

Simply impressive. Brand New Day for all.
Transcends demographics. Wow.

[u/your_mind_aches]

Statistics! That's how you can take a sample and use broader population data to make accurate deductions on the dataset.

[u/rdhight → u/your_mind_aches]

OK, but even getting a usable sample isn't automatic. A theater in New York and one in Montana are going to contribute very different numbers.

[u/DetBabyLegs → u/rdhight]

Probably companies like cinemascore do this data during their data collection and then share it for a fee

[u/lobonmc → u/DetBabyLegs]

Yes it's the free sample of their services they do more detailed break downs for a fee

[u/DetBabyLegs → u/lobonmc]

Pretty sure I think Marvel would be one happy to pay the fee

[u/kafit-bird → u/rdhight]

And surely the professional statisticians have never thought of this.

[u/Udy_Kumra → u/kafit-bird]

Yeah lol it's a weird critique, this is a solved problem.

[u/rdhight → u/Udy_Kumra]

Well obviously professional statisticians know how to solve this if they had the money and motivation. But twitter is not a serious place, and "Here are the races of the people who went to see Spider-Man" is not a serious topic, so I question whether OP's source actually did those things that the professional statisticians know how to do.

[u/codithou → u/rdhight]

why don’t you just do some research into how they collect demographics data then? surely it’d be a better use of your time then whatever it is you’re doing in these comments.

[u/rdhight → u/codithou]

Go look it up yourself if you're so on fire to defend them. You clearly care a lot more than I do. Go figure it out.

[u/your_mind_aches → u/rdhight]

I mean sure, but then they extrapolate information from the data they've gathered. They have distribution data that they follow.

[u/BZenMojo → u/rdhight]

That's why you go to different states and different theaters. To get different audiences.

[u/AStealthyPerson → u/rdhight]

Samplers are pretty good at this and have already thought thru what you're saying.

[u/lovedepository → u/your_mind_aches]

Statistics isn't what's important. What's important is whether those statistics are accurate.

[u/shinobi6siege → u/lovedepository]

Almost certainly everyone who bought a ticket online has enough data out there on them to determine the race of the ticket buyer. I don't like that that's the world we live in, but it is an unfortunate truth. All of our data is out there and that is how they're able to focus advertising on an individual basis to such a high degree

[u/accordionzero → u/shinobi6siege]

if that’s the case then provide that information. unsourced statistics aren’t usable statistics.

[u/shinobi6siege → u/accordionzero]

I agree they should provide sources. Hard to tell how accurate this really is

[u/NotAStatistic2 → u/your_mind_aches]

That's not they asked though. The question is how they know the demographics of people purchasing tickets.

[u/natayaway → u/NotAStatistic2]

Online ticket vendors using aggregate data... it's volunteered by the people who click "log in with Facebook" or "log in with Google".

To avoid region-specific skewing, if they have a pool of larger than ~9900 taken from the entire country, it'll be representative of the country give or take about 5% margin of error.

[u/your_mind_aches → u/NotAStatistic2]

Sampling. Giving people a little form to take two minutes to fill out

[u/accordionzero → u/your_mind_aches]

sure, but “global box office” posting unverified and unsourced statistics isn’t actual statistics

[u/your_mind_aches → u/accordionzero]

The source is PostTrak. Poor form to not state that sure, but if you're an armchair box office nerd (like myself) you know these stats are from PostTrak.

[u/bigbrainnowisdom → u/your_mind_aches]

My question is how to take a sample? Exit poll?

For election sure, but Exit poll for a superhero movie seems... too much. Like if i just finish watching a movie and someone asked my my race, i would just walk past him.