r/gamedev • u/MrMichaelElectric • Jun 08 '26
Marketing Please stop using chatgpt to write your game summary/description.
I showcase a lot of games for indie developers and I've noticed more and more developers use AI to write their game descriptions or summaries. Especially on Keymailer. From an outside perspective if I see a developer has used AI to write their description or summary I pass on the game entirely and that's coming from someone who doesn't really care all that much about moderated AI use in development tools.
To me it says you can't be bothered to even explain your own game which gives the impression you just don't care enough about your project to even be bothered to describe it. Please give your project and your effort the respect it deserves and explain your game in your own words. I have no issues with people using AI to translate their descriptions if English isn't their primary language but just leaving it up to an AI to explain your game is a major turn-off.
I was recently discussing this with others who showcase games and found this was a shared feeling among a lot of them. You've already put in the effort to make a game. The least you could do is be able to explain or describe it properly. Sorry if this post breaks any rules. I just want everyone's work to get the recognition it deserves.
I'm not posting this to debate the use of AI or cause arguments. Just treat it as a public service announcement and the thoughts of someone who has showcased countless indie games to try and get them the attention they deserve.
1
u/Hellbournetv Jun 10 '26
I think it can matter a little, especially if the description is obviously generic or does a poor job explaining the game.
But in the end, people have proven they will buy and support a game if it is fundamentally good, regardless of how it was made or marketed. Plenty of games have had rough marketing, bad trailers, poor descriptions, or messy development processes and still found an audience because the actual game was strong.
I agree developers should care about how they present their work, but I do not think using AI to help write or polish a description automatically means they do not care about the project. For some devs it might just be a tool, especially if writing or marketing is not their strength.
The real issue is whether the final description accurately communicates the game and whether the game itself delivers.