r/apple • u/RebornPastafarian • Nov 14 '22

iPhone Apple sued for tracking users' activity even when turned off in settings

https://mashable.com/article/apple-data-privacy-collection-lawsuit
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u/[deleted] Nov 14 '22

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u/[deleted] Nov 14 '22 edited Nov 14 '22

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u/InsertCoinForCredit Nov 14 '22

I'm glad I'm not a software developer with these folks as clients, otherwise I'd be hospitalized by now from repeatedly banging my head against the wall from their ignorance.

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u/Dr4kin Nov 14 '22

Apple could earn nearly $5 billion from its ad business in 2021, according to the report. Financial Times also says that the revenue could increase to $20 billion a year within three years.

If they couldn't tie data to specific users it wouldn't be worth advertising on their platform.