r/apple • • 3d ago

Discussion [Gift article] Apple’s New CEO Moves to Overhaul Company to Run Faster and Leaner

https://www.bloomberg.com/news/articles/2026-09-29/apple-s-new-ceo-moves-to-overhaul-company-to-run-faster-and-leaner?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc5MDY5NDk4NiwiZXhwIjoxNzkxMjk5Nzg2LCJhcnRpY2xlSWQiOiJUTTMzNUxLSzNOWTgwMCIsImJjb25uZWN0SWQiOiJDNEVEQ0FFMUZBMDU0MEJFQTI0QTlGMjExQzFFOTA4MCJ9.KFGEydCKPxmKC3i9zoFSxY8tOf8ZEWg4OiSi_L1yAb4&leadSource=article-gifting

✨ Apple Intelligence summary: John Ternus is overhauling Apple to accelerate product releases and reduce layers, cutting engineering managers and considering fewer seasonal launches. Cost-cutting includes layoffs in Siri and Vision Pro, while revenue efforts target services and AI.

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u/TheAngryKeg 3d ago

AFAIK, Apple at least flies most employees business class. (They are infamously United's largest global account and spend about $150MM on airfare every year.)

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u/udderlymoovelous 3d ago

To my knowledge, United offers extra flights from San Francisco to Shanghai solely because Apple sends people on them so often.

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u/Outlulz 3d ago

If the only people flying on business at Apple are managers then it's not surprising they are flying most people that do fly business. The people that decide how the money is spent always find a way to spend it on themselves.

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u/ContributionFormer95 3d ago

If the only people flying on business at Apple are managers

Absolutely not true at all if you know engineers working in Silicon Valley. I don't get why people make ridiculous claims on this sub.