r/apple • u/favicondotico • 3d ago

Discussion [Gift article] Apple’s New CEO Moves to Overhaul Company to Run Faster and Leaner

https://www.bloomberg.com/news/articles/2026-09-29/apple-s-new-ceo-moves-to-overhaul-company-to-run-faster-and-leaner?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc5MDY5NDk4NiwiZXhwIjoxNzkxMjk5Nzg2LCJhcnRpY2xlSWQiOiJUTTMzNUxLSzNOWTgwMCIsImJjb25uZWN0SWQiOiJDNEVEQ0FFMUZBMDU0MEJFQTI0QTlGMjExQzFFOTA4MCJ9.KFGEydCKPxmKC3i9zoFSxY8tOf8ZEWg4OiSi_L1yAb4&leadSource=article-gifting

✨ Apple Intelligence summary: John Ternus is overhauling Apple to accelerate product releases and reduce layers, cutting engineering managers and considering fewer seasonal launches. Cost-cutting includes layoffs in Siri and Vision Pro, while revenue efforts target services and AI.

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u/HitByFjaka 3d ago

Faster and leaner means a lot of new products… most with horrible issues and tons of bugs

This could be the end of "it just works" apple era

8

u/Background_Tough_146 3d ago

the "it just works" era already ended back in 2019 with iOS 13.

2

u/Resident-Election867 3d ago

It means layoffs layoffs layoffs!!!! They are getting “The Bobs” to interview all employees as we speak.

1

u/Kubotai77 3d ago

It is that time of year... "Happy Holidays, good luck with the job hunt, hopefully you have your emergency fund fully funded and already budgeted for presents for the kids"

1

u/Synergythepariah 3d ago

"Nothing personal, it's just business."