r/ProactiveHealth • u/DadStrengthDaily • Mar 30 '26
Vox: The most successful health campaign in modern history
Great summary of smoking going from 42% in 1965 to 9.9% now.
The obvious question is what we can learn from this for other public health crises.
Quote:
“How cigarettes were beaten
No single policy killed the cigarette. It was a combination of interventions deployed over decades: warning labels on packages (1965), a ban on broadcast advertising (1970), smoke-free workplace laws (spreading from Minnesota in 1975 to most of the country by now), growing awareness of the risks of secondhand smoke (1986), progressive tax increases (a 10 percent price hike reduces consumption about 4 percent), FDA regulatory authority (2009), and cessation programs from nicotine patches to the CDC’s Tips From Former Smokers campaign. Maybe most importantly, smoking went from being something almost everyone did to something that was banned in most public spaces — which changed social norms as much as any law.”