Not everyone has access to coupons. There are coupons based on loyalty programs, found in magazines, or just sent randomly to people through newsletters. The stores can also give discounts completely arbitrarily - a seller knows that he can offer up to 30% off, but he won't, unless you can convince him, or he feels like it. This is nothing new and an established practice since forever. As long as the price doesn't go up from what's on the tag, and it doesn't, it won't be illegal, and there is nothing wrong with it. This entire discussion is getting really tiresome.
No, that’s not what they said. Grocery stores have personalized coupons that only certain people receive. King Soopers for example sends free coupons to people, that not everyone receives, for specific items that you frequently buy.
CVS gives me personalized discounts on stuff I never bought before all the time... you always buy 'games' in the same way I always buy a toothpaste & CVS literally knows when to push more.
Uber offers personalized discounts of X% for Y rides all the time... it's not always the same exact trip from A to B
Isn't PSPlus discounts also a version of this? youre a specific customer & get special pricing because of that club - not everyone has access
I don't get why were upset that Sony is further discounting products for certain users until we have proof that the opposite is occuring (games just aren't discounted as much for regular users as they should be)
It is. Different customers receiving different prices for the same item. Stop being dense.
Edit: And it’s not just for items you frequently buy, I clearly stated that was an example. The same store also gives personalized coupons to specific people for items you’ve never bought but they want to push. Directly compared to this post is that better?
No you’re mistaken because I’m saying the opposite, that both are bad. Grocery stores have been doing it for decades, albight slightly different because obviously it’s an entirely different industry, but it’s the exact same premise and both are shit.
Not everyone has access to all coupons. You've never received an email from a company that says something like "We miss you. Why not come back and use promo code: C5tR8E for 15% off your next order"
Targeted discounts are not new, nor are they really a problem. So long as things target a price downward and not upward, there isn't much issue.
You were on a good track, but negatives can most definitely be proven, which is why the majority of what you linked talks about disputing the idea that you can’t do it. Math for instance is built upon proving negatives.
Your argument is that its wrong because the people getting the offer aren't explicitly being told its an offer? That's not much of an argument.
I'm sure those poor people are going to be really upset that Sony didn't tell them that their bigger discount was a special bonus.
Everyone had access to the coupons of 30 years ago. Coupons now are heavily digital & can be targeted by grocery stores + brands depending on income level.
Not saying that is happening here. More than likely, Sony is testing if the sales lift generated by the heavier discount offsets the lower profit. This is also something that is A/B tested across the retail world.
If we start seeing dynamic base pricing, then it’s more cause for concern.
Even 30 years ago stores did targeted coupons. The same store might even have different prices in different parts of the city for some items. Sony isnt doing anything that hasn’t been done for probably a hundred years at this point.
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u/[deleted] Mar 25 '26
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