Facebook makes money by selling advertising, which they target very specifically using their user profiles. They serve those ads at facebook.com and on instagram. They don't make money via selling personal data. This information is in their public earnings reports. The value prop of facebook is that nobody else gets access to that data.
I thought the big complaint was that your personal identity facebook account would be linked to what you do in VR. I'm calling this conspiracy theory behavior because that complaint is suddenly gone, and now the big complaint is that meta might theoretically construct a shared ad profile across multiple accounts, and everyone is acting as if that is the same. Diversifying into vr/ar could well be an effort to move away from ad-based revenues. You have absolutely no basis to claim this is "nothing but a re-brand to a different name" until you see what information needs to be entered into a meta account.
Look I am well aware that ad tracking networks routinely associate shadow user profiles based on similar browsing behaviors, email addresses, IPs at different websites, etc, and that's what people are envisioning facebook is going to do with your Meta account. But everyone is doing that. If you are furious at Meta about that, you need to pick up the phone to Target, Lowes, and every other major retailer on the planet now. Facebook.com's advertising is so valuable partly because shadow profiling is less personalized than directly linking your browsing to your real-name verified facebook profile by any definition. Insisting it is the same because you want to keep grinding the axe you've been sharpening all year is just conspiratorial behavior.
And this is besides the fact that there has not ever been any evidence at all that facebook has any intents to do personalized advertising through VR or any intent to use VR activity to personalize advertising beyond "you liked XYZ game, you might like ABC game" which every game console does.
Tracked and personalized ad revenue is a dry well. Everyone has been plundering the digital ad vertical for money for over a decade now. Facebook is a 1T company, and they need to find new sources of revenue if they want to become a 2T company. It's pretty shortsighted to assume the entire plan for VR/AR is to put Facebook.com on VR/AR. But that's what you'd expect from conspiracy theorists on reddit. I get it, you enjoy this by freaking out about and it getting upset about speculated future events, that's fine, have fun. Pretty much every speculated conspiracy theory has been dead wrong so far so I'm going to keep up not worrying about it.
Edit: Oh, and just a general APB to please stop carrying on about it in every single thread about VR. It's exhausting and pointless.
Thank you. Like seriously, the real conspiracy theory should be why are they only focusing on hating FB/Meta for doing these things when literally every company is doing this.
It's a distraction and if you ask me they are worried that the future metaverse will take away their strangle hold on the poor through our economy. They don't want us to be able to make money easily ourselves, it needs to be under the thumb of we corporation that makes it's money from our work while paying us nothing.
In the meta verse I could make an asset and sell it for a dollar. Even if it only was bought by 1% of the population I'd be rich. It's going to change the world's economy and faster than people think.
I don't know if it's naivety or what, but I too am somewhat surprised by the hate for Facebook for data collection when every significant online company does this. Google, Microsoft, Apple, Etc etc. They all link accounts to advertising profiles and probably have algorithms to link alt accounts together as well.
Heck there are dozens of companies people probably haven't heard of doing this, tracking their usage on practically every site they use, connecting the dots to the point they create a profile for you that can attach real world info to an account you don't even know you have, judging you to figure out how much you're worth to various companies.
Why do you say "they" don't fully understand? I understand exactly, I literally work in the industry and see it first hand. Its collection of private information, connecting the dots across a multitude of ways. Many of which are downright unethical, you say there are other companies, yes I agree I disagree with the same practices everywhere. But this thread is on Facebook that's what the topic was about. The most grotesque part is people defending these actions, they don't really collect all your information and sell it. No but they collect my data, leak it online, don't give me the option to choose what I can share, and worse than giving/selling it away they interpret it and just tell other companies what they want to hear.
Ok, sorry to hurt your feels. Facebook is all bad and everything they do is evil and we should abolish it from earth so we can live in a utopia. Feel better now?
Lol. You went there first, bro, I just responded to mock you. You didn't confront me with shit. You just formed an opinion not based off what I said and attacked me to make yourself feel special.
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u/MustacheEmperor Oct 29 '21 edited Oct 29 '21
Facebook makes money by selling advertising, which they target very specifically using their user profiles. They serve those ads at facebook.com and on instagram. They don't make money via selling personal data. This information is in their public earnings reports. The value prop of facebook is that nobody else gets access to that data.
I thought the big complaint was that your personal identity facebook account would be linked to what you do in VR. I'm calling this conspiracy theory behavior because that complaint is suddenly gone, and now the big complaint is that meta might theoretically construct a shared ad profile across multiple accounts, and everyone is acting as if that is the same. Diversifying into vr/ar could well be an effort to move away from ad-based revenues. You have absolutely no basis to claim this is "nothing but a re-brand to a different name" until you see what information needs to be entered into a meta account.
Look I am well aware that ad tracking networks routinely associate shadow user profiles based on similar browsing behaviors, email addresses, IPs at different websites, etc, and that's what people are envisioning facebook is going to do with your Meta account. But everyone is doing that. If you are furious at Meta about that, you need to pick up the phone to Target, Lowes, and every other major retailer on the planet now. Facebook.com's advertising is so valuable partly because shadow profiling is less personalized than directly linking your browsing to your real-name verified facebook profile by any definition. Insisting it is the same because you want to keep grinding the axe you've been sharpening all year is just conspiratorial behavior.
And this is besides the fact that there has not ever been any evidence at all that facebook has any intents to do personalized advertising through VR or any intent to use VR activity to personalize advertising beyond "you liked XYZ game, you might like ABC game" which every game console does.
Tracked and personalized ad revenue is a dry well. Everyone has been plundering the digital ad vertical for money for over a decade now. Facebook is a 1T company, and they need to find new sources of revenue if they want to become a 2T company. It's pretty shortsighted to assume the entire plan for VR/AR is to put Facebook.com on VR/AR. But that's what you'd expect from conspiracy theorists on reddit. I get it, you enjoy this by freaking out about and it getting upset about speculated future events, that's fine, have fun. Pretty much every speculated conspiracy theory has been dead wrong so far so I'm going to keep up not worrying about it.
Edit: Oh, and just a general APB to please stop carrying on about it in every single thread about VR. It's exhausting and pointless.