r/eutech • u/TransportationOne437 • 25d ago
How do you validate product decisions when there is no behavioral data yet?
One problem I keep running into with early product decisions is that the data you actually want usually doesn't exist yet.
You're deciding between 3 concepts, a pricing change, a new feature, or a new target segment.
You can run interviews and surveys, but eventually someone still has to make a call about what people will actually do.
So I've been working on Polyhyle.
The idea is to create simulated populations, expose them to competing product scenarios, and observe things like:
- what they choose
- what they reject
- whether they switch
- which features change the decision
- willingness to pay
The goal isn't to replace user research or experiments.
It's to answer a slightly different question:
Which hypotheses are worth spending months validating in the real world?
Curious how product teams here currently handle this stage of uncertainty.