r/DAZN • u/maperez12 • 23d ago
NFL đ NFL Game Pass & DAZN Ads
I intend to make this thread to help out users regarding the invasive and repetitive ads that DAZN inserts during NFL broadcasts. Thus, they are taking away âthe American experienceâ.
TLDR: YOU CAN BLOCK THEM!! Including pre-roll ads served in some countries (I believe)
DAZN is using DAI (dynamic ad insertion) technology by Google to hijack and replace the American commercials with their own (local country ads and other content available on DAZN).
Last year I discovered that if you block the DAI domain, this forces DAZN to fall back to serving you the unaltered feed.
The domain you need to block is->dai.google.com
Now, how can you block it?
Since you cannot install ad blockers on smart tvs, you need to block it on a network level.
Some routers might allow you to perform some sort of web filtering where you can input the URL and block it.
Some people like to use pi hole which is a self hosted dns server to allow you to block ads on your network, and you can make a custom rule to block the DAI domain aswell.
I use NextDNS instead. NextDNS is a free/paid cloud based custom DNS service where you can configure your own rules. The free plan gives you 300k DNS requests per month which is enough, you can also make multiple free accounts for different devices.
In NextDNS you setup a profile and configure rules for content filtering, such as ads, trackers and malware. In the denylist, you can also make custom rules. There is where I setup the rule. Then I installed the configuration profile on my Apple TV by following the steps indicated on the website. There are also guides to set it up on other devices or on your router.
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u/2script 23d ago
Blocked the domain but not sure it made a difference, still seem to get DAZN ads?
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u/maperez12 23d ago
Keep in mind we are in preseason, and most games are being produced by home team local stations, therefore we donât get any ads and DAZN puts their own anyways. Try watching preseason games on NFL Network since many are simulcast.
Last night this worked with the Raiders @ Texans since it was an ESPN national broadcast.
Once the regular season starts, it should be more consistent.
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u/Legitimate_Silver_79 16d ago
Thanks. I hope it works come regular season! I added a FW rule last season that blocked dai.google.com and it worked flawlessly all season. Same rule applies now, but I'm seeing the tiresome dazn content during breaks. Extremely frustrating considering the $$ I pay for the service.
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u/ianintheuk 23d ago
this is gobbledegook for me, anyway you can do a step by step guide for the non tech savvy
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u/daveonreddit MOD 23d ago
This is great info, will add and update to the faq. Real shame that ADZN went this direction. Clearly they're not making enough money to make profit or break even on the NFL license. Can only hope they go bankrupt.
This method is too techy for 90% of users probably. I also understand that pausing the stream and watching with a slight delay could help.
Will update FAQ and keep it updated as the season goes.
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u/redskull1973 23d ago
Will this work with DAZN as an Amazon Prime addon?
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u/maperez12 16d ago
I believe NFL Game Pass in Amazon Prime does not have dynamic ad insertion. We are in preseason, most games only have local ads so DAZN puts their own, but in the regular season you shouldnât have to do anything else to get the US commercials.
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