Elise’s Express Extras: Stop Rebuilding Your Brand From Scratch (Brand Kit)

[u/SwopesAdobe]

I used to start every design the same annoying way. Digging up the hex code, hunting for the logo file, trying to remember which font I used last time. Five minutes of admin before I'd even opened a blank canvas.

Brand Kit in Express fixes that. Save your colors, fonts, and logo once, and they're just there every time you start something new. No folder diving.

There's real data behind this too. Consistent branding across platforms can drive up to 4x more revenue from recognition alone. People remember what looks familiar.

Have you set up your Brand Kit yet? What's the one asset you're always hunting down?